Sales Consultant for Digital Media Strategies

Digital Media Sales Executive

Propellant Media | Full-Time | Hybrid | Charlotte, NC Base $50,000 Uncapped Commission | OTE: $80,000 – $95,000

Read This First

We are hiring for a high-activity outbound sales role where you are the architect of your own pipeline. Your day will consist of cold calling and emailing businesses with no previous connection to us. Because there is no warm lead queue, we need someone who loves the challenge of the "cold" start. If you're still curious about the specifics, read the full description below. If not, this is not the right fit for you.

About Propellant Media

Propellant Media is a modern media marketing consultancy helping brands drive measurable growth through advanced digital advertising. We specialize in omni-channel, performance-driven strategies across Google Ads, paid social (Meta, LinkedIn, Snapchat), and a full suite of programmatic tactics including display, video, CTV/OTT, native, and audio.

We also partner with advertising and marketing agencies who white label our services to extend their own capabilities. Clients benefit from real-time analytics, attribution, and an in-house creative team.

• Inc. 5000 Fastest Growing Company (#143 overall)
• Inc. Best Places to Work

www.propellant.media

Why Join Propellant Media

• Hybrid schedule: in-office Wednesday & Thursday, remote the rest of the week
• $50,000 base uncapped monthly commission with OTE of $80K–$95K in year one
• Top performers earn $100,000 — the upside is genuinely uncapped
• Proprietary advertising technology that opens doors in a sales conversation
• Full creative and media planning support — you sell, we execute
• Structured career advancement within a growing, Inc. 5000 agency

The Role

The Digital Media Sales Executive owns the full sales cycle from first dial to signed contract. You will build your pipeline from scratch through cold calling, email outreach, LinkedIn prospecting, and networking. You are not inheriting accounts. You are building a book of business.

You will focus on local and regional advertisers and agency partners, educating clients on how digital channels work together at every stage of the funnel. The goal is always integrated, long-term strategy — not one-off campaigns.

What success looks like in this role:

• 50 outbound dials per day during ramp
• 30 - 50 prospecting emails or LinkedIn touchpoints per day
• 2 booked meetings per week within the first 90 days
• Active pipeline built from scratch within 60 days

What You Will Do

Sales & Business Development

• Prospect and close new business through cold calling, targeted email, networking, and LinkedIn — this is your primary daily activity
• Build, manage, and nurture a strong pipeline in HubSpot CRM with discipline and consistency
• Meet and exceed quarterly and annual activity quotas; know your funnel numbers cold
• Negotiate media strategies, pricing, and deliverables in real time while balancing client objectives with margin guidelines
• Identify incremental and value-add opportunities that improve client outcomes
• Target verticals including healthcare, higher education, tourism, automotive, retail, B2B, and agencies

Client Strategy & Relationship Management

• Own client relationships in tandem with the Media Strategy team through close and handoff
• Lead virtual and in-person sales meetings with confidence and expertise
• Translate client goals into strategic media and creative recommendations
• Interpret campaign performance data using Google Analytics and platform reporting
• Partner with media planners to drive revenue growth and long-term client retention

Internal Collaboration

• Write campaign and creative briefs and kick off internal teams
• Collaborate with media planning, strategy, and creative teams throughout the sales cycle
• Support agency partners as they onboard and scale
• Participate in growth strategy discussions with leadership

What We Are Looking For

Experience

• Digital media or marketing sales in a quota-carrying, outbound role — not account management or inbound only
• Documented history of prospecting and closing net-new business through cold outreach, not referrals alone
• Experience cold calling local or regional businesses is required
• Agency experience or equivalent client-side marketing background
• Proven ability to sell integrated digital media strategies tied to real business outcomes

Skills & Tools

• HubSpot CRM - Active experience managing a real pipeline
• Apolli.io CRM - Active prospecting platform
• Strong working knowledge of Google Ads, Meta Ads, and paid social; ability to connect those to broader programmatic strategies
• Familiarity with Google Analytics and campaign performance reporting
• Comfortable with Loom, Fathom, Microsoft Office, and Google Workspace

Personal Attributes

• High daily activity tolerance — you are energized by outbound prospecting, not drained by it
• Strong business acumen; able to navigate pricing and value tradeoffs live in a client conversation
• Consultative, confident, and client-focused — you build trust quickly
• Entrepreneurial mindset with strong personal accountability
• Excellent written, verbal, and presentation skills
• Collaborative team player who does not need to be managed to hit activity goals

Education

• Bachelor's degree required

Compensation & Benefits

• Base salary: $50,000
• Monthly commission: uncapped
• OTE year one: $80,000 – $95,000 at quota
• Top performer potential: $100,000
• 401(k) with matching and discretionary profit sharing
• Medical insurance — 50% employer-paid for individual coverage
• Dental, vision, disability, and HSA options
• Generous PTO plus all national holidays
• Employee referral program

Medical benefits eligible after 1 month. 401(k) eligible after 3 months.

Work Location & Schedule

• Hybrid: in-office Wednesday & Thursday; remote Monday, Tuesday, and Friday
• Charlotte, NC — local candidates only; relocation is not available
• Monday through Friday, 8:30 AM – 5:00 PM ET

Interview Process

Remote screening interview followed by an in-person interview at our Charlotte office. Finalists should expect a brief prospecting exercise as part of the evaluation.

Application Screening Question

To be considered, please respond to the following:

Describe your current or most recent outbound prospecting process — what tools you use, your typical weekly activity volume, and your average close rate on net-new business.

Applications that do not answer this question will not be reviewed.