Sales Director

Summary:

The Sales Director leads the business in their assigned region to meet profit goals through effective customer and consumer relations and top-line revenue growth. Direct P/L responsibility for sales and profit targets of assigned customers/regions. Responsible for creating, executing, and driving regional sales strategies and plans. Specific duties include but are not limited to the following:

Essential Duties & Responsibilities:

• Implement strategies and plans to deliver double-digit sales growth annually.
• Manage applicable sales budgets, annual and monthly sales plans, and performance standards aligned with the company’s business goals.
• Manage trade promotions within budget to achieve sales targets.
• Manage and develop reps and distributors within assigned regions to execute sales strategies and optimize sales opportunities.
• Work at a high-performance level, resulting in continued success meeting functional KPIs and sales goals.
• Collaborate with marketing to develop strategies, create content, analyze data, and utilize web technologies to ensure e-commerce and Omnichannel growth.
• Plan, execute, analyze, and adjust strategies to increase customer retention and revenue.
• Monitor changes in the sales landscape and adjust strategies as needed to meet the company’s business goals.
• Assess the effectiveness of sales methods, costs, and outcomes, and optimize sales methods based on insights.
• Research and develop strategies to identify new markets and sales opportunities.
• Plan, execute, and attend trade shows as necessary to reach sales goals.

SUPERVISORY RESPONSIBILITIES: No direct reports but will manage outside reps and broker groups.

EDUCATION and/or EXPERIENCE

• B.A. or B.S. Degree required.
• 5 years’ experience as Sales Director in Water Treatment and Irrigation, Pool and Spa, Janitorial & Sanitization, and/or Industrial/Institutional Cleaning Industries.
• 5 years’ experience working with National Reps/Brokers.
• Experience with Ecommerce and Direct to Consumer Sales.

TRAVEL: Ability to travel up to 50%

QUALIFICATIONS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

LANGUAGE SKILLS: Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Ability to write detailed reports and correspondence. Ability to speak effectively before groups of customers or employees of organization.

MATHEMATICAL SKILLS: Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, and volume. Ability to apply concepts of basic algebra and geometry.

REASONING ABILITY: Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form.Ability to deal with problems involving several concrete variables in standardized situations.

PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to sit and talk or hear. The employee frequently is required to use hands to finger, handle, or feel. The employee is occasionally required to stand, walk, and reach with hands and arms. Specific vision abilities required by this job include close vision, depth perception, and ability to adjust focus.