Business Development Representative

About Us

For over 50 years, Preston Rentals has provided rental equipment services to the construction industry. Our customers know they can Count On Us for their specialized equipment needs.

Preston Rentals has a proud history spanning multiple continents and locations, yet our people and reputation are consistent no matter where you find us. We are trusted, reliable, and offer exceptional customer service and quality equipment.

We work hard to get the job done, never compromising on quality or safety. Our customers can always Count On Us to deliver the best.

Job Overview:

We’re seeking an energetic and results-driven Business Development Representative who embodies a "Win-It-All" attitude and has a strong passion for the commercial construction industry. If you're highly driven, persistent in breaking into new accounts (if the door is shut, you find the window—and if that's locked too, you're not afraid to carve your own path), this role is your next big move.

You should have a solution-focused, team-oriented mindset, always asking, “How can we make this happen?” This is a great opportunity for someone who is technically minded, polished in communication, honest, dependable, and brings a customer-first mentality with excellent follow-up skills.

Key Points:

• Go-Getter Mentality with a "Win It All" Attitude
• 60% Business Development, 40% Client Relationship Management
• Proven Success in Solution Selling with Technical Background
• Crane rental or sales experience is a major plus

Key Responsibilities:

Business Development

• Identify, pursue, and secure new business opportunities within the construction, infrastructure, utilities, engineering, and industrial sectors.
• Develop and execute strategic sales plans to grow revenue, expand market share, and increase Preston Rentals’ presence in the territory.
• Research and target new customers, dormant accounts, and upcoming construction projects to build a strong pipeline of opportunities.
• Conduct cold outreach, networking, and industry engagement to generate new leads and expand the company’s customer base.

Technical Sales & Equipment Solutions

• Analyze client project requirements and recommend specialized equipment solutions that maximize safety, efficiency, and project success.
• Provide technical consultation regarding lifting solutions, cranes, hoists, and other specialized construction equipment.
• Deliver professional product presentations and equipment proposals to project managers, engineers, and senior decision makers.
• Support customers throughout project planning, equipment selection, and implementation to ensure successful outcomes.
• Perform equipment safety inspections and provide guidance to General Contractors and site teams on proper installation procedures to ensure safe and efficient operation.

Client Relationship Management

• Build and maintain long-term relationships with contractors, engineers, project managers, and procurement teams.
• Act as the primary point of contact for customer needs, ensuring high levels of responsiveness, follow-up, and service delivery.
• Identify opportunities to expand services and increase repeat business through strong relationship management.

Territory Management

• Strategically manage the assigned territory by identifying high-value target accounts, prioritizing opportunities, and developing action plans to maximize market penetration and revenue growth.
• Maintain consistent engagement with key contractors, project stakeholders, and industry contacts within the territory.

CRM & Pipeline Management

• Maintain accurate and up-to-date records of all customer interactions, sales activities, and opportunities within the company’s CRM system.
• Actively manage the sales pipeline to ensure opportunities are properly tracked, followed up on, and progressed through the sales cycle.

Sales Forecasting & Reporting

• Develop and maintain accurate sales forecasts based on pipeline activity, project timelines, and market opportunities.
• Provide regular updates on sales performance, pipeline health, and revenue projections to support strategic planning and decision-making.

Proposal & Contract Development

• Prepare and present detailed proposals, quotations, and rental agreements tailored to client project requirements.
• Support contract negotiations while ensuring alignment with company policies and customer expectations.

Market Intelligence & Industry Presence

• Monitor construction market activity, industry trends, and competitor developments.
• Represent Preston Rentals at trade shows, networking events, and industry forums to promote the brand and expand professional networks.
• Provide valuable field insights that support strategic business planning and market positioning.

Cross-Functional Collaboration

• Work closely with operations, logistics, project teams, and leadership to ensure equipment availability, project coordination, and successful delivery of solutions.
• Support the onboarding of new clients and ensure seamless communication between departments.

Team Support & Ownership

• Contribute to the success of the broader team by supporting colleagues, assisting with operational needs when required, and demonstrating a proactive, solutions-focused mindset.
• Foster a collaborative “one-team” culture where stepping in to help teammates and customers is expected and essential to delivering outstanding results.

Experience and Qualifications:

• 3–5 years of B2B sales experience with a proven track record in the commercial construction industry.
• 2 years of project management experience is an asset.
• Strong in client acquisition, negotiation, and long-term relationship management.
• Demonstrated experience in solution selling with an ability to navigate complex sales cycles and handle contract negotiations.
• Crane or hoist rental/sales experience is highly desirable.
• Technical knowledge or comfort with equipment solutions.
• Bachelor’s degree in business, Engineering, or a related field (preferred).
• Polished communicator—professional, diplomatic, and confident in front of customers.
• Self-starter with strategic thinking, accountability, and a high degree of dependability.
• Based in Colorado with the ability to travel up to 50% across the region.

Why Join Us?

At Preston Rentals, you’ll be part of a high-performance team that values drive, integrity, and results. If you're ready to take ownership of your territory, expand our presence, and make a real impact in a fast-paced environment, we’d love to hear from you.