What are the responsibilities and job description for the Sales and Marketing Director position at Premier Senior Living?
Eden Heights of Eden
SALES AND MARKETING DIRECTOR
CLASSIFICATION: EXEMPT
WHY SHOULD YOU WORK FOR US?
Flexibility, Education, Health Benefits, Tuition, Paid Time Off, 401K, and more.
Choose this job if . . .
You Care About Seniors . . .
You want to learn skills that carry you into your future . . .
You want to make a difference in someone’s life.
Our mission is to provide the best care to seniors through our enhanced educational programs for all our employees. The Premier Senior Living University Program provides a pathway for team members to achieve their career goals. We are committed to your success and look for our management candidates from within the company first. Help us to achieve our daily goal of providing a community that is rich with an atmosphere of companionship and care.
We believe that a balance between work and home is key to the success of our employees. Our focus is to bring out the best in all our employees as they move through programs that enhance their lives and future. Premier Senior Living, LLC is a leader in providing Assisted Living and Memory Care services to Seniors. We have 7 communities in three states including NY, OH and PA.
Position Summary
The Sales and Marketing Director plans and directs marketing of the Premier Senior Living’s Community and services. Shows and initiates lease of apartments to prospective residents. Maintains positive public contact in the community. Expands referral source base to positively impact census.
Essential Job Functions
SALES AND MARKETING DIRECTOR
CLASSIFICATION: EXEMPT
WHY SHOULD YOU WORK FOR US?
Flexibility, Education, Health Benefits, Tuition, Paid Time Off, 401K, and more.
Choose this job if . . .
You Care About Seniors . . .
You want to learn skills that carry you into your future . . .
You want to make a difference in someone’s life.
Our mission is to provide the best care to seniors through our enhanced educational programs for all our employees. The Premier Senior Living University Program provides a pathway for team members to achieve their career goals. We are committed to your success and look for our management candidates from within the company first. Help us to achieve our daily goal of providing a community that is rich with an atmosphere of companionship and care.
We believe that a balance between work and home is key to the success of our employees. Our focus is to bring out the best in all our employees as they move through programs that enhance their lives and future. Premier Senior Living, LLC is a leader in providing Assisted Living and Memory Care services to Seniors. We have 7 communities in three states including NY, OH and PA.
Position Summary
The Sales and Marketing Director plans and directs marketing of the Premier Senior Living’s Community and services. Shows and initiates lease of apartments to prospective residents. Maintains positive public contact in the community. Expands referral source base to positively impact census.
Essential Job Functions
- Plan, organize, develop, implement, and interpret the programs, goals, objectives, policies, and procedures.
- Effectively educate medical community regarding Premier Senior Living
- Plans and oversee advertising and promotion activities including print, online, electronic media and direct mail
- Spend 75% of the time on making sales calls outside the community to medical, legal, insurance, financial professionals, rehabilitation facilities, medical offices, para professionals, senior organizations, hospitals discharge planners, social workers, clergy, retirement communities and other potential referral sources.
- Establish strategic marketing plans to guide marketing efforts in achieving revenue and census goals.
- Responsible for meeting and/or exceeding referral and admission goals.
- Interviews prospective resident information to ascertain needs
- Maintains detailed customer information and sales activities in CMR Software
- Plans and implements all marketing events and materials for variety of events and occasions.
- Establishes and maintains relationships with industry influencers and key community and strategic partners such as the Alzheimer’s Association, AARP, Diabetes Foundations, and so forth.
- Must have compassion for and desire to work with the elderly.
- Associates Degree or experience in health care sales preferred.
- Current valid documentation of successful completion of the “American Red Cross” or American Heart Association” CPR/First Aid Certification for Health Care Providers (BLS).
- Must have a current Driver’s License
- Meet all health requirements including TB including all required immunizations.
- Must be able to move intermittently throughout the workday.
Salary : $70,000 - $80,000