What are the responsibilities and job description for the Director of Growth Marketing position at Precision Compounding Pharmacy?
Director of Growth Marketing
Location: 100 Adams Blvd, Farmingdale, NY
Reports To: CEO (dotted line to CRO)
At Precision Medicine, we are revolutionizing healthcare! Our mission is to empower the evolution of modern medicine by providing accessible, personalized, and efficient healthcare solutions. Join our dynamic team where your expertise matters, your ideas are valued, and your background helps shape the future of patient care.
Position Overview
We are seeking a hands-on Director of Growth Marketing to build and scale our marketing function from the ground up.
This role will focus on lead generation, performance marketing, and building the infrastructure to track and measure results. The ideal candidate is both strategic and execution-oriented, capable of developing plans while actively launching and optimizing campaigns.
Key Responsibilities
Growth & Demand Generation
- Execute lead generation strategies across LinkedIn, Instagram, Facebook, SEO, and paid media
- Build and optimize marketing funnels to drive qualified leads
- Launch, test, and optimize campaigns with a focus on ROI
Marketing Analytics & Performance
- Build and manage marketing tracking systems (Google Analytics, CRM, campaign tracking)
- Define and track KPIs including cost per lead, conversion rates, and pipeline contribution
- Analyze performance and continuously optimize campaigns based on data
Strategy & Execution
- Develop and execute marketing plans across digital channels and trade shows
- Translate strategy into hands-on execution in a build-from-scratch environment
Brand & Messaging
- Develop clear messaging and positioning for physicians, telehealth partners, and veterinary providers
- Ensure consistency across all marketing channels and materials
Cross-Functional Collaboration
- Partner with sales, clinical, and leadership teams to align marketing efforts
- Support development of marketing materials, presentations, and campaigns
Team Build-Out
- Establish the foundation for a scalable marketing function
- Support future team growth and external partner management
Required Qualifications:
- 5–8 years of marketing experience with a focus on growth or performance marketing
- Proven experience executing and scaling marketing initiatives
- Hands-on experience with digital channels (paid media, SEO, social)
- Strong understanding of marketing analytics, attribution, and performance tracking
- Ability to operate both strategically and tactically in a fast-paced environment
- Experience using AI tools (e.g., Claude, NanoBanana, or similar) to support marketing workflows and content generation
Preferred Qualifications:
- Experience in healthcare, telehealth, or regulated industries
- Experience marketing to providers (physicians, clinics, or veterinary networks)
- Familiarity with HIPAA-compliant marketing practices
Why Join Us
As part of Precision Medicine, you’ll be at the heart of an exciting transformation in the telemedicine landscape. Together, we’re pioneering solutions that bridge technology and compassionate care, improving health outcomes for all.
We're committed to your growth, providing you with the resources and support you need to build a meaningful career while exploring your creativity. Ready to be a part of something groundbreaking? Join us as we move healthcare forward, one innovation at a time!
Learn more at: https://precisionmeds.com
Equal Opportunity Statement
Precision Medicine is committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.
The EEO posters are available here.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at talentacquisition@mypcphealth.com to request accommodation.
Pay: $130,000.00 - $150,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Work Location: In person
Salary : $130,000 - $150,000