What are the responsibilities and job description for the Brand Manager, Grocery Innovation position at Post Consumer Brands?
Business Unit Overview
Headquartered in Lakeville, Minn., Post Consumer Brands, a business unit of Post Holdings, Inc., is dedicated to providing people and their pets with delicious food choices for every taste and budget. The company’s portfolio includes beloved brands such as Honey Bunches of Oats®, PEBBLES®, Grape-Nuts® and Malt-O-Meal® cereal, and Peter Pan® peanut butter, as well as Nutrish®, Kibbles ‘n Bits® and 9Lives® dog and cat food. As a company committed to high standards of quality and to our values, we are driven by one idea: To make lives better by making delicious food accessible for all. For more information about our brands, visit www.postconsumerbrands.com and follow us on LinkedIn and Facebook for the latest news.
Brand
At Post Consumer Brands, we’ve spent generations showing up for families, starting with breakfast, the most important meal of the day. Our cereals have become a trusted part of daily routines, helping spark conversations, fuel busy mornings, and create everyday moments that bring families closer together, including their furry four-legged family members, who have recently become a part of our story. As families have evolved, so have we. What began at the breakfast table has expanded into snacks, peanut butter, and pet food, because caring for a family means feeding every part of it. With the addition of several iconic pet brands, we’ve extended our purpose: to make high-quality, accessible food for everyone under the same roof.
This phase is still new, and that’s what makes it exciting. As we continue to grow across grocery and pet, we’re looking for people who care about good food, thoughtful work, and the kind of impact that stretches from store shelves to kitchen tables, and food bowls, across the country.
Location Description
Post Consumer Brands corporate headquarters in Lakeville, Minnesota, is about 20 miles south of Minneapolis and St. Paul, Lakeville has all the benefits of smaller town living with access to everything a large metropolitan area has to offer. Join more than 400 team members collaborating on the two-building campus to help put breakfast on the tables of millions of consumers in North America.
Responsibilities
The Brand Manager of portfolio innovation is a key, critical leader in the management of our innovation pipeline across all brands within RTE cereal and Peanut Butter within Post Consumer Brands. Unlocking growth potential for our company, this position is responsible for driving growth while delivering profitability targets of branded innovation items. Through influence and effective collaborating, this role will align the organization to the key strategies that fuel the innovation plan, as well as the scope and scale of innovation to be pursued. This marketing opportunity will require the ability to thrive in an entrepreneurial environment, multi-task, and keeping various projects on track simultaneously. Strong communication skills, both written and verbal, will be required to keep other functional areas apprised of and engaged in team’s initiatives.
Develop the strategy and oversee execution of a 36-month innovation pipeline for the ready to eat cereal and peanut butter, taking into account brand positioning, key competitive activity, unmet consumer needs, and key opportunity areas for key brands; responsibilities include idea generation, commercialization, launch and post launch management where applicable
Collaborate closely with R&D on near in and further technologies available and how/when to scale for our brands
Qualifications
Education
Experience
Bachelor’s Degree required, MBA Preferred.
Minimum of 5-7 years in marketing management of consumer packaged goods
Other Characteristics
Knowledge of consumer packaged goods marketing, advertising, sales, trade and consumer promotion, market analysis, market research, budgeting, financial analysis, pricing, innovation, and strategic business planning. Role in leading innovation is a plus.
Key Leadership Traits
Agility: Knows how to appropriately apply rigor of research and analysis to the level of risk anticipated in any endeavor. Able to move with purposeful urgency and shift gears seamlessly, when needed. Contingency planning and objective analysis are critical.
Focus: Builds a robust pipeline of opportunities, yet able to focus an organization on the critical few things that must be achieved. Knows when to ideate and when to execute – and ensures the organization is clear on work plans and launch cadence.
Accountability: Self-assured with ego in check. Hunger to identify what is working and improve that which is not. Dedicated to keeping the organization abreast of critical initiatives and performs effective post launch analysis without triggering defensiveness in others.
Job Complexity: The Brand Manager role within Post Consumer Brands offers an exciting opportunity to hone business and marketing skills to drive volume growth by identifying and delivering on compelling consumer and customer needs. This role may develop into a longer-term marketing career of increasing responsibility or it could also lead to new and exciting experiences within a number of work functions within Post Consumer Brands.
The pay range for this position is $102,931 - $152,338 per year.
Headquartered in Lakeville, Minn., Post Consumer Brands, a business unit of Post Holdings, Inc., is dedicated to providing people and their pets with delicious food choices for every taste and budget. The company’s portfolio includes beloved brands such as Honey Bunches of Oats®, PEBBLES®, Grape-Nuts® and Malt-O-Meal® cereal, and Peter Pan® peanut butter, as well as Nutrish®, Kibbles ‘n Bits® and 9Lives® dog and cat food. As a company committed to high standards of quality and to our values, we are driven by one idea: To make lives better by making delicious food accessible for all. For more information about our brands, visit www.postconsumerbrands.com and follow us on LinkedIn and Facebook for the latest news.
Brand
At Post Consumer Brands, we’ve spent generations showing up for families, starting with breakfast, the most important meal of the day. Our cereals have become a trusted part of daily routines, helping spark conversations, fuel busy mornings, and create everyday moments that bring families closer together, including their furry four-legged family members, who have recently become a part of our story. As families have evolved, so have we. What began at the breakfast table has expanded into snacks, peanut butter, and pet food, because caring for a family means feeding every part of it. With the addition of several iconic pet brands, we’ve extended our purpose: to make high-quality, accessible food for everyone under the same roof.
This phase is still new, and that’s what makes it exciting. As we continue to grow across grocery and pet, we’re looking for people who care about good food, thoughtful work, and the kind of impact that stretches from store shelves to kitchen tables, and food bowls, across the country.
Location Description
Post Consumer Brands corporate headquarters in Lakeville, Minnesota, is about 20 miles south of Minneapolis and St. Paul, Lakeville has all the benefits of smaller town living with access to everything a large metropolitan area has to offer. Join more than 400 team members collaborating on the two-building campus to help put breakfast on the tables of millions of consumers in North America.
Responsibilities
The Brand Manager of portfolio innovation is a key, critical leader in the management of our innovation pipeline across all brands within RTE cereal and Peanut Butter within Post Consumer Brands. Unlocking growth potential for our company, this position is responsible for driving growth while delivering profitability targets of branded innovation items. Through influence and effective collaborating, this role will align the organization to the key strategies that fuel the innovation plan, as well as the scope and scale of innovation to be pursued. This marketing opportunity will require the ability to thrive in an entrepreneurial environment, multi-task, and keeping various projects on track simultaneously. Strong communication skills, both written and verbal, will be required to keep other functional areas apprised of and engaged in team’s initiatives.
Develop the strategy and oversee execution of a 36-month innovation pipeline for the ready to eat cereal and peanut butter, taking into account brand positioning, key competitive activity, unmet consumer needs, and key opportunity areas for key brands; responsibilities include idea generation, commercialization, launch and post launch management where applicable
Collaborate closely with R&D on near in and further technologies available and how/when to scale for our brands
- Partner with cross-functional team members to ensure proper leverage of the PCB commercialization process and capabilities
- Work with Insights and Analytics team to identify learning agendas to drive stronger understanding of the consumer and the trends shaping up consumer needs
- Engage with Sales and Category Leadership teams to optimize new items sales materials and communications timeline
- Establish a “best practice” playbook for the successful launch of sustaining innovation
- Establish and trace critical KPIs for each new item launch, incorporating measurement into an innovation continuous improvement model
- Identify necessary support plans for key innovation launches and collaborate with brand and customer marketing teams to ensure a successful launch and post launch optimization
- Develop annual budgets, pricing guidelines and profitability targets for branded innovation launches
- In partnership with Demand Planning and Sales, align to monthly consumption and demand forecasts
- Develop the skills and abilities in a direct report while galvanizing and inspiring a broad cross functional group to deliver on innovation targets
Qualifications
Education
Experience
Bachelor’s Degree required, MBA Preferred.
Minimum of 5-7 years in marketing management of consumer packaged goods
Other Characteristics
Knowledge of consumer packaged goods marketing, advertising, sales, trade and consumer promotion, market analysis, market research, budgeting, financial analysis, pricing, innovation, and strategic business planning. Role in leading innovation is a plus.
Key Leadership Traits
Agility: Knows how to appropriately apply rigor of research and analysis to the level of risk anticipated in any endeavor. Able to move with purposeful urgency and shift gears seamlessly, when needed. Contingency planning and objective analysis are critical.
Focus: Builds a robust pipeline of opportunities, yet able to focus an organization on the critical few things that must be achieved. Knows when to ideate and when to execute – and ensures the organization is clear on work plans and launch cadence.
Accountability: Self-assured with ego in check. Hunger to identify what is working and improve that which is not. Dedicated to keeping the organization abreast of critical initiatives and performs effective post launch analysis without triggering defensiveness in others.
Job Complexity: The Brand Manager role within Post Consumer Brands offers an exciting opportunity to hone business and marketing skills to drive volume growth by identifying and delivering on compelling consumer and customer needs. This role may develop into a longer-term marketing career of increasing responsibility or it could also lead to new and exciting experiences within a number of work functions within Post Consumer Brands.
The pay range for this position is $102,931 - $152,338 per year.
Salary : $102,931 - $152,338