What are the responsibilities and job description for the Regional Sales Associate – Digital Advertising position at Post and Boost, Inc.?
POST AND BOOST REGIONAL SALES ASSOCIATE
Region: Mobile & Baldwin Counties, Alabama
Reports to: Post and Boost Sales Manager
Position Summary
The Post and Boost Regional Sales Associate is responsible for developing new business, retaining existing business, building strong recurring client relationships, and serving as the primary connection between the client and Post and Boost.
This is an opportunity for an experienced salesperson to build and manage a substantial portfolio of recurring clients. The Regional Sales Associate develops relationships with local business owners and decision-makers, introduces them to the Post and Boost advertising program on Facebook and Instagram, conducts presentations, closes new business, and continues to manage the client relationship after the sale.
An important part of the position is staying connected to clients and understanding what is happening in their businesses. The Regional Sales Associate identifies advertising opportunities and gathers the information, photographs, business updates, and other client-specific content needed by Post and Boost.
Post and Boost provides the production and advertising infrastructure behind the sale, including copywriting, creative development, video production, Meta advertising management, technology, billing systems, and operational support. The Regional Sales Associate is not responsible for writing advertising copy, designing advertising, producing video, or building and managing Meta advertising campaigns.
This is a field-based position serving Mobile and Baldwin Counties. The Regional Sales Associate works independently within the market and is supported through Post and Boost technology, online communication, company systems, the Post and Boost Sales Brain, and Sales Management.
The Regional Sales Associate's focus is simple:
Build the business. Keep the business. Know the client.
Primary Responsibilities
The Regional Sales Associate will:
- Prospect consistently for new business through direct outreach, telephone, email, personal visits, referrals, networking, Chamber and community involvement, and other appropriate business-development activities.
- Build professional relationships with local business owners and decision-makers.
- Schedule and conduct sales presentations, either in person or online.
- Clearly explain the Post and Boost advertising program, its pricing, structure, benefits, and value.
- Conduct complete sales presentations, answer questions, address concerns and objections, follow up appropriately, and ask for the business.
- Close new recurring accounts and participate in the onboarding of new clients.
- Maintain meaningful relationships with assigned clients through regular communication.
- Communicate monthly advertising performance reports to assigned clients.
- Conduct meaningful client reviews at least quarterly.
- Remain aware of new products and services, employees, promotions, events, seasonal opportunities, milestones, community involvement, and other developments within each client's business that may create advertising opportunities.
- Gather photographs and other client-specific content using company-provided photography equipment or mobile phone technology when appropriate.
- Maintain accurate prospect, client, and sales activity information using Post and Boost systems.
- Maintain an active and qualified sales pipeline.
- Participate in company sales meetings, training, and account reviews.
- Participate appropriately in Chamber of Commerce, networking, business, and community activities within the assigned market.
- Grow and retain a substantial recurring account portfolio.
Qualifications
The strongest candidates will have successful experience in local advertising sales or direct experience selling to local business owners and decision-makers.
Experience in radio, television, newspaper, outdoor, cable, digital advertising, or other forms of local advertising is particularly valuable but is not required.
The successful Regional Sales Associate should:
- Be comfortable prospecting and developing new business.
- Be confident communicating with business owners and decision-makers.
- Be capable of conducting a complete sales presentation, answering questions, addressing objections, and asking for the business.
- Be organized and capable of managing both an active sales pipeline and a substantial recurring client portfolio.
- Be naturally curious about clients and their businesses.
- Be fluent and comfortable with Facebook and Instagram.
- Be comfortable and proficient using ChatGPT as a business tool.
- Be proficient with Google Workspace, including Gmail, Google Contacts, Calendar, Sheets, and Drive.
- Maintain a reliable personal computer and high-speed internet connection suitable for Google Workspace, Google Meet, ChatGPT, and other Post and Boost business applications.
- Have a modern smartphone with a high-quality camera.
- Communicate professionally through email and other digital communication.
- Be comfortable learning and using new technology.
- Be self-directed, dependable, professional, organized, and accountable.
- Have a valid driver's license and reliable transportation.
Company Technology and Support
Post and Boost provides the Regional Sales Associate with:
- Post and Boost company email
- Google Workspace
- Access to the Post and Boost platform
- Company-managed ChatGPT access
- Access to the Post and Boost Sales Brain
- Company photography equipment
- Training and support in the use of company systems and technology
Compensation
Base Salary: $60,000 annually ($5,000 per month)
New-Account Commission: $500 for each qualifying new recurring account sold.
Recurring Account Commission: Beginning with the second month of a newly sold account, the Regional Sales Associate earns $50 per active account per month for eligible active recurring accounts.
Recurring compensation grows as the active client portfolio grows:
- 25 active accounts: $75,000 annual compensation before new-account commissions
- 50 active accounts: $90,000 annual compensation before new-account commissions
- 75 active accounts: $105,000 annual compensation before new-account commissions
- 100 active accounts: $120,000 annual compensation before new-account commissions
For example, a Regional Sales Associate with 50 active accounts who sells four qualifying new accounts during a month would earn approximately $9,500 for that month, representing an annualized compensation pace of approximately $114,000 before additional portfolio growth.
Long-Term Portfolio Opportunity
The objective is to build and maintain a portfolio of approximately 100 active recurring accounts. One hundred accounts is an objective, not a ceiling.
Post and Boost also provides an annual performance bonus for Regional Sales Associates who develop and maintain a substantial recurring portfolio:
President's Club: $10,000 annual bonus for averaging at least 100 active recurring accounts during a full calendar year.
Additional Benefits
- Employer-funded health benefit of up to $500 per month / $6,000 per year if qualified.
- $100 monthly phone and internet allowance
- Company-provided photography equipment
- Company-managed Google Workspace and ChatGPT access
- Paid vacation
- Ten paid company holidays
The Opportunity
The Post and Boost compensation structure is designed to reward three things:
Develop new business. Retain recurring business. Build a substantial portfolio of active clients.
As the Regional Sales Associate develops and retains a larger portfolio, recurring compensation grows along with it.
Pay: $60,000.00 per year
Benefits:
- Paid time off
Application Question(s):
- Briefly describe how you have developed new business through prospecting, including telephone calls, personal visits, networking, referrals, and email.
- Briefly describe your experience building and maintaining a portfolio of client accounts.
- Briefly describe your experience selling advertising, marketing services, or other business services to local businesses.
Work Location: On the road
Salary : $6,000 - $120,000