Director of Influencer and Brand Partnerships

We are looking for a Director of Influencer & Brand Partnerships to join us on our mission of becoming the #1 Gut Health Supplement Company in the US. This person will be responsible for owning and scaling one of our most important growth channels. This is a senior, hands-on leadership role for someone who can set strategy and execute at a high level by building a best-in-class influencer and brand partnerships engine that drives measurable revenue across DTC, Amazon, TikTok Shop, and retail.

What You’ll Do:

• Define and lead the influencer and partnerships strategy to support growth across DTC and retail channels
• Build, manage, and grow a portfolio of creator and influencer relationships aligned to brand values and target audiences
• Develop partnership frameworks, briefing processes, and performance measurement standards
• Identify and negotiate brand partnership opportunities that extend reach and drive revenue
• Collaborate with the creative, social, and paid media teams to integrate influencer content into the broader marketing funnel
• Track and report on campaign budget and performance, continuously optimizing for ROI
• Stay ahead of platform trends, creator economy shifts, and emerging partnership models

Requirements

• 6 years of experience in influencer marketing, partnerships, or creator strategy
• Deep knowledge of major social and creator platforms, with proven success driving measurable brand growth through influencer and affiliate programs across TikTok, YouTube, and Instagram
• Direct exposure and deep understanding of TikTok Shop and creator-led commerce
• Demonstrated ability to build and manage high-performing influencer programs at scale
• Experience in the supplement, health, wellness, or consumer goods space preferred
• Strong negotiation skills and experience managing contracts and agency relationships
• Data-driven mindset with experience measuring and reporting on influencer and partnership ROI
• A network of creator and brand partnership contacts is a strong plus

ABOUT OUR COMPANY:

Physician’s Choice started with the simple idea that better health starts with the gut. In just 8 years, we have become the #1 Probiotic Brand in the US. You can find our products in Walmart, Target, CVS, Sam’s Club, and many more retail locations across the US, as well as online via Amazon and TikTok Shop, where we have earned over 250,000 five star reviews. We’re continuing to grow rapidly as we work toward our goal of becoming the #1 gut health supplement brand in the US.

Our mission is to empower everybody to make confident wellness choices, guided by physician expertise and validated by real results. We do this by collaborating with leading physicians to develop straightforward and accessible gut health supplements that deliver on promises. Join our passionate team and be part of a company making a real difference in people's lives.

WHAT'S IN IT FOR YOU:

Our commitment to quality and transparency applies not only to our products but to our people. We are focused on creating a fun, exciting, collaborative space that’s centered around health and well-being. We continue to grow Physician's Choice with Team Players that support and live out our core values of Passion, Curiosity, Proactiveness, Resourcefulness, Growth, Integrity and Getting Sh@# Done. We empower everyone on our team to take control of their careers and balance their work and life in a modern, fast-paced environment where everyone has the opportunity to drive actionable impact in the business.

We offer an exceptional compensation package which includes:

• Day one health benefits with multiple options to best fit your healthcare needs
• 401k match up to 4%
• Paid maternity and parental leave
• $150/quarter wellness benefit
• $75/month cell phone reimbursement
• $100/month in free company product
• Free lunch twice a week in our Wheat Ridge Office
• Free office snacks
• Paid Holidays
• Generous self-managed paid time off program
• Work-life balance and a fun environment
• Casual dress code
• Mentorship Program
• Professional growth and development within the organization
• Company Annual Bonus, 6-24% bonus targeted dependent on hitting annual goals
• Stock Appreciation Rights Bonus Program