CRM Product Manager

Our client is seeking a CRM Product Manager is responsible for elevating and modernizing our customer, store, and franchise-facing experiences. As a Product Manager leader, you'll spearhead the development of new experiences that will not only transform the business but also shape our digital future. You will be responsible for defining product features, analyzing data trends, ensuring the smooth execution of product initiatives, and optimizing operational processes. This role requires a blend of strategic thinking, analytical skills, and operational excellence.

Duties and Responsibilities:

• Define and prioritize product features and enhancements based on user needs, market trends, and business goals.
• Conduct user research and gather feedback to inform product decisions.
• Monitor and analyze product performance metrics, identifying areas for improvement and generating actionable insights.
• Develop and maintain a product roadmap, ensuring alignment with company objectives.
• Present data-driven recommendations to stakeholders and senior management.
• Collaborate with cross-functional teams, including engineering, design, marketing, and sales, to deliver high-quality products.
• Develop and implement processes to streamline product development and release cycles to ensure smooth product launches and updates.
• Manage product documentation, including specifications, user guides, and release notes.
• Ensure compliance with industry standards and best practices in product operations.

Qualifications:

• Bachelor's degree.
• 4-6 years of experience in product management, preferably within CRM, Lifecycle marketing or customer engagement platforms – with a track record of owning product roadmaps.
• Familiarity with CRM concepts such as customer segmentation, lifecycle/journey orchestration, personalization and campaign automation across Email, SMS, In-app, push.
• Experience with Agile methodologies and project management tools (e.g., Jira, Trello).
• Proficiency with product operations tools relevant to CRM - including campaign analytics, customer data platforms (CDPs), marketing automation tools, and internal knowledge/documentation management (e.g. Confluence) is highly desirable.

Key Traits and Skills:

• Analytical Ability: Strong analytical skills with the ability to synthesize trends in data and make informed decisions.
• Problem-Solving Skills: Excellent problem-solving abilities, with a proactive approach to identifying and addressing challenges.
• Communication: Strong verbal and written communication skills, with the ability to convey complex ideas clearly and concisely.
• Collaboration: Ability to work effectively in a cross-functional team environment.
• Attention to Detail: High attention to detail, ensuring accuracy and quality in all deliverables.
• Technical Acumen: Working knowledge of CRM and lifecycle marketing platforms, including customer data platforms, journey orchestration and campaign automation.
• Operational Excellence: Experience in optimizing workflows and processes to improve efficiency.

Salary/Rate: $60-$65/HR (depends on experience level). This is a contract position with candidates expected to work 40 hours/ week.

About The Company

Peterson Technology Partners (PTP) is an Equal Opportunity Employer committed to creating a transparent, inclusive, and human-centered hiring experience.

For more than 28 years, PTP has operated as one of the top IT staffing and recruiting firms in the USA—built on trust, long-term partnerships, and technical excellence.

Based in the Chicago suburb of Park Ridge, IL, our team of more than 500 employees and consultants is dedicated to:

Helping every client make the best hiring decisions possible

Matching professionals with the right IT jobs and career opportunities

As part of that commitment, we believe in providing clear information about how our hiring technologies work and how your data is used. The following section outlines our AI-assisted interview process and your rights as a candidate.

AI-Assisted Interview Experience (Pete & Gabi – Rebecca)

To provide a consistent, fair, and flexible experience for all candidates, we use AI-assisted tools to support parts of the interview process. This includes our proprietary AI platform Pete & Gabi, which includes AI recruiter Rebecca.

These AI hiring tools help us:

• Conduct recorded video interviews
• Transcribe interviews
• Summarize candidate responses
• Generate job-related insights
• Streamline communication and scheduling

Please note that:

The AI does NOT make hiring decisions; all decisions are made by our human recruiters, hiring managers, or client partners.

The AI does not evaluate facial expressions, emotions, or physical traits; it is used only to support fairness, consistency, and efficiency.

If you prefer a non-AI interview format, we will gladly provide an alternative.

Technical or Case Interviews (Role-Dependent):

When applying for certain tech jobs, you may participate in:

• A technical interview
• A coding challenge
• A case study
• A client-specific assessment

We will always explain what to expect in advance so you can prepare with confidence.

Human Review & Selection:

Every candidate's profile—including interviews, conversations, and assessments—is reviewed by experienced recruiters and hiring leaders.

AI insights may assist with organization and evaluation, but final decisions are always human-driven.

Your Rights as a Candidate:

At PTP, every candidate has the right to:

Request a non-AI interview path

Ask how your data is being used

Request access to transcripts or interview recordings

Request deletion of your AI-recorded interview

Receive clear, timely communication

Our goal is to ensure you feel respected, informed, and supported throughout your experience.

Our Commitment:

For more than 28 years, PTP has focused on putting people first—candidates, consultants, employees, and clients.

We're committed to a hiring process that is:

• Transparent
• Compliant
• Equitable
• Powered by innovative technology that enhances—not replaces—human judgment

Welcome to the future of hiring at Peterson Technology Partners.

We're excited to learn more about you.

Equal Employment Opportunity:

Peterson Technology Partners is an Equal Opportunity Employer. All qualified applicants will receive consideration without regard to race, color, religion, national origin, gender identity, sexual orientation, disability, veteran status, or any other protected characteristic.