What are the responsibilities and job description for the Social Media Marketing Manager position at Patriot Lifting?
Social Media Marketing Manager
Patriot Lifting LLC
Location: Jenkinsburg, Georgia — On-site
Employment Type: Full-time
Salary: $50,000–$75,000 per year, based on experience
About Patriot Lifting
Patriot Lifting is a growing mobile crane company serving customers throughout Georgia. Our work includes commercial HVAC lifts, industrial equipment placement, water and wastewater projects, data center equipment, machinery handling, and other specialized lifting operations.
We are seeking a creative and dependable Social Media Marketing Manager to take ownership of our social media presence .
Position Summary
The Social Media Marketing Manager will manage and grow Patriot Lifting’s social media channels, develop engaging content, document field operations, expand our audience, create content that supports our strategic partnerships, manage and strengthen those relationships, and build greater awareness of our services.
This is an on-site position based in Jenkinsburg, Georgia. The ideal candidate is comfortable working in both an office and field environment and can turn real-world crane and rigging projects into professional, engaging marketing content.
Key Responsibilities
- Manage Patriot Lifting’s social media accounts, including Facebook, Instagram, LinkedIn, TikTok, and YouTube.
- Develop and maintain a consistent social media content calendar.
- Create, schedule, and publish photos, videos, project highlights, employee features, and company updates.
- Visit jobsites when appropriate to capture high-quality photos and video footage.
- Edit short-form videos, reels, project recaps, and promotional content.
- Write clear and engaging captions that reflect Patriot Lifting’s professional brand.
- Respond to comments and messages and help maintain positive audience engagement.
- Monitor social media performance, audience growth, engagement, and lead activity.
- Prepare regular reports showing results and recommended improvements.
- Coordinate with company leadership, operators, customers, and field personnel to identify content opportunities.
- Maintain organized digital libraries of photos, videos, logos, and other marketing materials.
- Support recruiting, customer outreach, email marketing, website updates, and other marketing initiatives as needed.
- Ensure that all published content follows company safety, confidentiality, and customer-approval requirements.
Qualifications
- Three or more years of experience managing business social media accounts, digital marketing, content creation, or a similar function.
- Demonstrated ability to create professional social media content.
- Strong photography, videography, and video-editing skills.
- Experience with social media scheduling and analytics platforms.
- Strong written communication, grammar, and proofreading skills.
- Ability to manage multiple projects and maintain a consistent publishing schedule.
- Comfortable working independently and taking ownership of results.
- Willingness to occasionally visit active jobsites and work around cranes, trucks, industrial equipment, and construction operations.
- Valid driver’s license and reliable transportation.
- Ability to maintain professionalism when interacting with customers, employees, and business partners.
Preferred Qualifications
- Experience marketing a construction, industrial, equipment-rental, transportation, manufacturing, or skilled-trades company.
- Experience with Canva, Adobe Creative Cloud, CapCut, or similar design and editing programs.
- Experience managing paid social media advertising campaigns.
- Familiarity with Google Analytics, website content management, email marketing, and lead tracking.
- Experience producing drone footage is a plus, but not required.
What Success Looks Like
The successful candidate will establish a consistent and professional social media presence, increase audience engagement, showcase Patriot Lifting’s work, support recruiting efforts, and help generate qualified customer opportunities.
Compensation
The salary range for this position is $50,000–$75,000 per year, depending on experience, qualifications, and demonstrated capabilities.
Work Location
This is a full-time, on-site position based at:
Patriot Lifting LLC
5911 McGough Road
Jenkinsburg, GA 30234
Some local travel to customer locations and active jobsites will be required.
Pay: $50,000.00 - $75,000.00 per year
Work Location: In person
Salary : $50,000 - $75,000