Demo

Pricing & Network Design Manager

Paschall Truck Lines (PTL)
Murray, KY Full Time
POSTED ON 10/20/2026
AVAILABLE BEFORE 2/17/2027

Pricing & Network Design Manager

Department: Pricing / Revenue Management
Reports To: Vice President of Pricing, Network Solutions, or Chief Commercial Officer
Position Type: Full-Time / Exempt

Position Summary

The Pricing & Network Design Manager is responsible for developing and optimizing pricing strategies and transportation network solutions that maximize revenue, profitability, asset utilization, and long-term customer value.

This position combines transportation pricing, network modeling, lane analysis, customer profitability, capacity planning, and strategic business development to determine the most effective way to price and move freight across the company's asset-based and brokerage network.

The successful candidate will work closely with Sales, Operations, Finance, Brokerage, Network Solutions, and Executive Leadership to evaluate customer opportunities, develop pricing models, identify network efficiencies, and ensure proposed business aligns with the company's strategic and financial objectives.

Essential Responsibilities

Pricing Strategy & Analysis

  • Develop pricing strategies for new and existing customer opportunities based on lane characteristics, market conditions, freight profile, capacity requirements, and expected operating costs.
  • Analyze historical shipment data, revenue, cost, margin, miles, utilization, and service requirements to establish appropriate pricing.
  • Develop and maintain lane-level pricing models and rate recommendations.
  • Evaluate customer and lane profitability and identify opportunities to improve contribution margin.
  • Monitor market pricing trends and competitive positioning.
  • Support annual and periodic customer rate negotiations.
  • Identify pricing risks and recommend appropriate pricing adjustments.

Network Design & Optimization

  • Analyze customer freight networks to determine the most efficient transportation solution.
  • Evaluate origin/destination pairs, freight density, volume, frequency, miles, equipment requirements, and geographic concentration.
  • Identify opportunities to improve network balance, reduce empty miles, increase asset utilization, and improve driver productivity.
  • Model the impact of adding or removing customers, lanes, terminals, equipment, or capacity from the network.
  • Develop network scenarios and financial models to support strategic decisions.
  • Partner with Operations to validate network assumptions and ensure proposed solutions are operationally achievable.
  • Identify opportunities to utilize brokerage or third-party capacity when appropriate to supplement the asset-based network.

Customer & Business Development Support

  • Partner with Sales and Network Solutions teams during the RFP/RFQ process.
  • Develop pricing and network solutions for prospective customer opportunities.
  • Analyze customer freight data and translate it into actionable pricing and operational recommendations.
  • Participate in customer presentations and business reviews when pricing or network strategy expertise is required.
  • Evaluate the financial and operational impact of customer-specific requirements.
  • Assist in developing proposals that balance customer service requirements with company profitability.

Financial & Profitability Analysis

  • Develop financial models to evaluate potential business opportunities.
  • Analyze revenue per mile, cost per mile, contribution margin, operating ratio, empty miles, loaded miles, and equipment utilization.
  • Conduct sensitivity and scenario analysis to understand the financial impact of changing rates, volumes, fuel costs, utilization, and operating assumptions.
  • Partner with Finance to ensure pricing models accurately reflect company cost structures.
  • Monitor actual results against pricing assumptions and provide recommendations when performance varies from expectations.

Data & Technology

  • Utilize TMS, transportation analytics, business intelligence, and other data systems to analyze network performance.
  • Develop and maintain dashboards, reports, and analytical tools that provide visibility into pricing and network performance.
  • Leverage Excel, Power BI, SQL, or similar analytical tools to manipulate and interpret large transportation datasets.
  • Improve data-driven decision-making by identifying trends and developing meaningful performance metrics.
  • Partner with IT and Technology teams to improve pricing and network optimization tools.

Key Performance Indicators

Success in this position will be measured through improvements in areas such as:

  • Revenue and contribution margin
  • Customer and lane profitability
  • Revenue per loaded mile
  • Cost per mile
  • Empty-mile percentage
  • Loaded-mile percentage
  • Tractor and trailer utilization
  • Network balance
  • Driver productivity
  • Customer retention and profitability
  • Pricing accuracy
  • RFP/RFQ win rate and profitability
  • Forecast-to-actual performance
  • Brokerage utilization where strategically appropriate

Required Qualifications

  • Bachelor's degree in Business, Supply Chain, Logistics, Finance, Economics, Mathematics, or related field preferred.
  • 5 years of experience in transportation pricing, network optimization, revenue management, transportation analytics, or a related discipline.
  • Strong understanding of the asset-based trucking industry and transportation economics.
  • Experience analyzing truckload freight, lanes, customer freight profiles, and transportation costs.
  • Strong analytical and financial modeling skills.
  • Advanced Excel skills, including pivot tables, formulas, data analysis, and financial modeling.
  • Ability to analyze large datasets and translate complex information into practical business recommendations.
  • Strong understanding of transportation operating costs and their impact on pricing.
  • Excellent communication and presentation skills.
  • Ability to work collaboratively across Sales, Operations, Finance, Brokerage, and Executive Leadership.

Preferred Qualifications

  • Experience with truckload transportation network design.
  • Experience with transportation RFP/RFQ pricing.
  • Experience with TMS and transportation optimization software.
  • Experience with Power BI, SQL, Python, or other analytical tools.
  • Experience developing transportation cost models.
  • Experience with customer profitability analysis.
  • Experience in an asset-based carrier with an integrated brokerage operation.
  • Knowledge of driver productivity, HOS, equipment utilization, and terminal/network operations.
  • Experience with strategic pricing or revenue management.

Core Competencies

Strategic Thinking – Understands how pricing and network decisions affect the company's broader financial and operational strategy.

Analytical Problem Solving – Can evaluate large amounts of transportation data and identify the factors driving profitability and performance.

Transportation Expertise – Understands the realities of truckload operations, including capacity, driver availability, empty miles, equipment, fuel, and service requirements.

Commercial Acumen – Understands how to balance customer expectations, competitive pricing, and company profitability.

Financial Acumen – Understands transportation cost structures and can build models that accurately evaluate business opportunities.

Communication – Can explain complex pricing and network concepts to Sales, Operations, Finance, and Executive Leadership in a clear and actionable manner.

Collaboration – Builds strong working relationships across departments and understands that successful network design requires operational and commercial alignment.

Attention to Detail – Ensures pricing assumptions, customer data, cost inputs, and network models are accurate and reliable.

Physical / Work Environment

This position is primarily office-based and requires prolonged periods of computer use, data analysis, meetings, and communication. Occasional travel to company terminals, customer locations, or industry events may be required.

Equal Employment Opportunity

Paschall Truck Lines, Inc is an Equal Employment Opportunity Employer. Employment decisions are based on qualifications, experience, performance, and business needs without regard to legally protected characteristics.

Benefits:

  • 401(k) matching
  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Life insurance
  • Paid time off
  • Retirement plan
  • Vision insurance

Work Location: In person

Salary : $64,098 - $99,287

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