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REGIONAL MARKET MANAGER - PAMAL BROADCASTING

PAMAL BROADCASTING
Latham, NY Full Time
POSTED ON 6/21/2026
AVAILABLE BEFORE 8/20/2026

REGIONAL MARKET MANAGER - PAMAL BROADCASTING

Job Title: Regional Market Manager

Reports To: Chief Operating Officer

Salary: $95,000 to $115,000


SUMMARY

Pamal Broadcasting is a locally owned and operated group of radio stations in New York's Hudson Valley, Capital Region, Glens Falls, and Rutland, Vermont.

The Regional Market Manager will oversee Albany, Glens Falls and Rutland as well as a Local Sales Manager for Vermont.

In this position you will oversee the overall operations of a media cluster, focusing on driving growth, managing teams, and ensuring the success of sales, programming, and marketing efforts. This leadership role is responsible for meeting performance goals and aligning the organization with its strategic objectives.

SUPERVISORY RESPONSIBILITIES:

  • Identify, recruit, and develop high-performance sales talent to ensure continued top-line growth
  • Conduct periodic meetings with sales staff
  • Must adapt easily within a changing environment, demonstrate commitment to organizational transformation and organizational vision
  • Handle personnel functions, to include interviewing, hiring, measuring, and evaluating performance, recognizing accomplishments, and termination
  • Communicate management policies and procedures to all employees and ensure that they are understood and followed
  • Responsible for ensuring the staff is given an opportunity to make a livelihood through training, feedback, and effective direction and management

ADDITIONAL RESPONSIBILITIES INCLUDE BUT NOT LIMITED TO:

  • Develop and maintain relationships with purchasing clients
  • Drive sales, deliver growth, exceed goals, monetize local assets to deliver exceptional client results
  • Actively explore all opportunities to grow local, national, non-traditional, and interactive revenue
  • Managing the Program Directors
  • Responsible to maintain and grow Nielsen ratings for all stations in the cluster
  • Managing all Marketing on and off air
  • Managing all NTR, i.e. event and non-air sales
  • Total P&L responsibility including managing expenses
  • Establish budget and plan for station to attain goals
  • Attend / participate in trade shows and community organization events
  • Explore various avenues to expand client base and acquire new clients
  • Attend weekly sales meeting with department heads.

QUALIFICATIONS:

  • Bachelor’s degree or higher in marketing or a related field
  • 5 years previous sales experience
  • 3 years of supervisory experience
  • Available to work Weekends and evenings for special events
  • Must be detail oriented
  • Excellent communication, organizational, and computer skills
  • Prior experience in sales management with the broadcasting market (Preferred)
  • Prior experience managing NTR, ( event and non-air sales management) (Preferred)
  • Proven record of Nielsen ratings growth
  • Must have a reliable form of transportation
  •  Need to be available to attend special events in evenings and on Weekends

WORK ENVIRONMENT

  • Fast paced environment
  • May involve evenings, weekends, or holidays
  • Majority of shift is spent mobile in a vehicle
  • Involves large amount of traveling for client visits

Benefits:

  • Dental insurance
  • Health insurance
  • Vision insurance
  • Aflac supplemental benefits and Guardian life insurance
  • 401(k) plan with company matching
  • Paid time off
  • Company perks and discounts

Pay: $95,000.00 - $115,000.00 per year

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Pamal Broadcasting is an Equal Opportunity Employer and participates in E-Verify.

Salary : $95,000 - $115,000

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