What are the responsibilities and job description for the Brand Partnerships Director - Central position at Overwolf?
We’re on the hunt for a strategic dealmaker with deep experience in gaming and entertainment, particularly working with top-tier game publishers. You’ll help the world’s biggest brands connect with AAA gamers by crafting impactful campaigns across Overwolf’s ecosystem, which reaches 113M gamers monthly and powers in-game content for titles like Minecraft, League of Legends, Fortnite, and more.
This role is based in Central time zone and requires an individual with established strategic relationships and the ability to navigate both brands and agencies.
Responsibilities:
- Drive revenue by identifying, prioritizing, and securing strategic brand partnerships that unlock new categories and incremental spend
- Own and execute the commercial strategy across your book of business with a focus on expanding Overwolf’s presence inside major agency holding companies
- Build deep relationships with game publishers, brands, and agencies to shape collaborative opportunities
- Lead high-impact client meetings with strong storytelling and consultative selling
- Serve as a trusted advisor to senior marketers and agency partners
- Develop persuasive proposals and presentations rooted in market insights, gaming trends, and Overwolf case studies
- Collaborate cross-functionally with internal teams (product, ad ops, marketing) to deliver excellence and scale new solutions
- Track and analyze performance, provide actionable client reporting, and identify upsell and cross-sell opportunities
- Mentor junior team members and set best practices that raise the bar across the sales org
Requirements:
- 7 years of digital media sales experience, ideally in gaming, esports, or entertainment
- A strong network and proven track record navigating top-tier agencies and unlocking new decision-makers across holding companies
- Demonstrated ability to close large strategic deals and exceed revenue targets
- Deep knowledge of biddable media, self-serve platforms, and programmatic buying
- Creative thinker with the ability to translate brand objectives into strategic media plans
- Strong communication and presentation skills with C-level audiences
- Ability to thrive in a fast-paced, highly dynamic environment
- Enthusiasm for building something from the ground up, with a team-first mindset
Bonus Points:
- Passion for gaming and familiarity with the gaming ecosystem
- Prior startup or scale-up experience