Demo

Global Marketing Manager

OPW
Allentown, PA Full Time
POSTED ON 12/24/2025
AVAILABLE BEFORE 2/23/2026

Since 1892, OPW customers have been able to count on us to revolutionize fluid-handling operations around the world. As a global leader in fluid-handling solutions, the mission of OPW is to be a developer of a comprehensive array of innovative fluid-handling solutions that our customers can consistently and reliably count on. These include loading and unloading systems for high-value hazardous and non-hazardous bulk products; railcar and transport tank-truck valves, gauging devices and tank-monitoring systems; automated storage-terminal controls and systems; and regulators, fittings, valves, vaporizers, vacuum-jacketed piping and gas-handling systems for the safe handling and distribution of cryogenics and industrial gases. OPW also creates and manufactures touch-free and soft-touch vehicle wash systems, entry systems and wash chemicals. OPW has more than 2,000 employees with manufacturing operations in North America, Europe and China, and sales offices around the world. OPW is part of the Clean Energy & Fueling segment of Dover (NYSE: DOV).


OPW Clean Energy Solutions (CES):
As the adoption of alternative fuels surges, OPW is committed to shaping the future of the clean energy industry, and strategically expanding into innovative realms. This vision has culminated in the establishment of the OPW Clean Energy Solutions Business Unit. At its core lies the industry-leading enterprises, Acme Cryogenics, RegO Products and RegO Products subsidiary, Superior Products all renowned for pioneering solutions in clean energy and the safe handling, transport, and storage of cryogenic liquids and gases. Join us in our journey towards a safer, cleaner tomorrow. To learn more about OPW Clean Energy Solutions, please visit our website: OPW Clean Energy Solutions


SCOPE:

The Global Marketing Manager will be responsible for the development and support of marketing material across all CES brands and product lines.

  • Researching regional and local market trends in specific nations
  • Identifying whether a brand’s product or service will be familiar to international customers
  • Determining which products or services best meet the needs of international audiences
  • Identifying business opportunities in international markets
  • Customizing digital marketing approaches for regions and countries
  • Determining the sales potential for new audiences and markets
  • Finding the sales and marketing channels that work best in target nations
  • Segmenting broad geographic markets into individual regions
  • Setting revenue and lead generation goals for foreign markets
  • Creating a company’s global marketing strategy
  • Setting a company’s international marketing budget
  • Researching the cultural mores of new markets
  • Adapting existing marketing materials for international advertising and promotions
  • Overseeing the creation of new materials for marketing campaigns abroad
  • Conducting competitive intelligence analysis in international markets
  • Managing global marketing associates, domestically and abroad
  • Creating country- or culture-specific demand generation strategies
  • Establishing and maintaining useful partnerships in foreign nations
  • Developing cross-culturally appropriate social media messaging
  • Monitoring the performance of ads and other campaigns in specific markets
  • Assisting with regional pricing strategies, product marketing, and regionally or culturally appropriate packaging redesigns
  • Monitoring customer sentiment around the products or services being marketed
  • Handling public relations in international markets
  • Identifying marketing automation tools that work in different languages and in different regions
  • Other duties as required.

Requirements:

  • Bachelor Degree in Marketing or Business; Master Degree preferred.
  • Must have 10 years experiencing within a manufacturing or similar organization.
  • Must be able to travel globally 25% of time.


We consider several job-related, non-discriminatory factors when determining the pay rate for a position, including, but not limited to, the position’s responsibilities, a candidate’s work experience, a candidate’s education/training, the position’s location, and the key skills needed for the position. Pay is one of the Total Rewards that we provide to compensate and recognize employees for their work.


Benefits
: Our total rewards package for eligible team members also includes: a 401(k) savings plan with employer contributions; medical, dental and vision insurance; wellness programs; health savings account, health care and dependent care flexible spending accounts; company paid short-term disability and long-term disability; company paid employee basic life and AD&D insurance; supplemental employee and dependent life insurance; optional accident, hospital indemnity and critical illness insurance; adoption, surrogacy, and fertility benefits and assistance; commuter benefits; parental, military, jury duty, and bereavement leaves of absence; paid time off, business travel services; employee discounts; and an employee assistance program that includes company paid counseling sessions and legal services. Eligibility for benefits is governed by applicable plan documents and policies.


All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, genetic information, or any other factors prohibited by law.


Attention Applicants
: If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, please let us know. Likewise, if you are limited in the ability to access or use this online application process and need an alternative method for applying, we will determine an alternate way for you to apply. Please contact opwaccommodations@acmecryo.com for assistance with an accommodation. Kindly specify Job Requisition Number / Job Title and Location in response.


Fraudulent Recruiting Disclaimer: Dover Corporation and our affiliated operating companies want to alert applicants to internet job posting fraud, where parties posing as Dover employees, recruiters, or other agents, try to engage with online candidates in an attempt to steal personal and/or financial information. We do not endorse or engage in any recruitment practices that involve payment or personal information outside of our official application and hiring process. Please verify the authenticity of an invitation to apply for a job, or for a job offer by contacting us directly through our Dover and affiliated operating company websites at https://careers.dovercorporation.com/. To learn how you can protect yourself, review our Recruitment Fraud Notice on our careers site.


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