What are the responsibilities and job description for the Market Manager - NJ / NY position at oHHo?
Company: oHHo
Position: Market Manager – NJ/NY
Location: NJ / NY; Preferably North Jersey
Job Type: Full-time / Hybrid (Blending on-site market work and remote administrative duties)
Compensation: Competitive Base Bonus; Total package depending on industry experience; $80K - $115K bonus and benefits
***If you run into issues applying via LinkedIn, please email your resume to: hr@weareohho.com
About the Opportunity:
oHHo is a leading brand in the botanical wellness and specialty beverage space, dedicated to creating “better for you” products. We craft premium, functional favorites - including fast-acting seltzers, gummies, chocolates, and tinctures - designed to support the body and mind.
Our portfolio centers on hemp-derived CBD and THC products, carefully formulated to address wellness needs. Our highly-rated beverages are quickly becoming a preferred alcohol alternative for consumers seeking quality relaxation and a delicious taste.
We are seeking a high-energy, results-driven Market Manager to manage and grow our collection of brands with an emphasis on seltzers within a key territory (New Jersey and New York). Reporting to our Head of Sales, this role requires an entrepreneurial mindset and a proven ability to build strong, trust-based relationships with customers. You will be critical in executing brand and market strategies, cultivating unique awareness opportunities, and driving revenue growth beyond current levels. This role is ideal for an individual with a proven track record of managing and cultivating distributor and account relationships and delivering sustained on and off-premise growth within the CPG or specialty beverage space.
Key Responsibilities:
Strategic Sales & Revenue Generation
- Territory Ownership: Develop and manage the entire sales territory within the assigned region
- Off and On-Premise Development: Strategically develop and grow the portfolio within both channels to aggressively increase revenue and business expansion beyond current distribution and volumetric levels. Estimated split is 70/30 off to on-premise.
- Target Achievement: Exceed monthly, quarterly, and annual sales and promotional targets.
- Data-Driven Decisions: Leverage sales data and market trends to enhance performance, identify high-growth accounts, and meet company expectations.
Distributor & Key Account Management
- Relationship Building: Build and maintain strong, trust-based relationships with key distributor partners and accounts throughout the on and off-premise channels.
- Field Execution: Plan and execute strategic trade and account visits and work-withs to maximize sales opportunities and ensure adherence to product rotation and merchandising standards.
Market Intelligence & Leadership
- Competitive Analysis: Continuously monitor market trends, competitor activities, and new product launches to inform and tailor effective regional and national sales strategies.
- Team Support: Provide hands-on training and support to ensure successful new product launches and overall team target attainment.
Qualifications
- 3-5 years of progressive sales experience in the Beverage, CPG, Hemp, or related Food and Beverage Services industries.
- Demonstrated experience working with distribution networks within large, multi-account territories.
- Proven ability to deliver against sales quotas while managing budgets.
- Holds an entrepreneurial mindset and ability to operate with a high degree of autonomy and independence.
- Possesses our company culture and embraces a “hands-on” mindset.
- Exceptional organizational skills, self-motivation, and time management.
- Strong verbal and written communication skills with a confident, persuasive style.
- Customer-centric, service-oriented approach to all business activities.
- Must possess a valid driver's license and be willing to travel extensively within the assigned territory.
Featured Benefits
- Financial Growth: Highly competitive salary and incentive pay structure, including a performance bonus.
- Comprehensive Health: Full comprehensive benefits package including Health, Dental, and Vision Insurance.
- Perks: Unlimited PTO.