What are the responsibilities and job description for the Public Relations & Brand Strategy Intern position at OC Consulting?
Summer PR & Brand Strategy Intern — College Credit | New York City
Osmund Charles Consulting (OCC) is a New York–based boutique consultancy specializing in luxury public relations, brand strategy, and wholesale development. Our clients span fine jewelry, fashion, hospitality, and lifestyle — with work spanning press strategy, influencer and KOL partnerships, retail introductions, event production, and editorial storytelling.
We are accepting applications for a Summer 2026 Intern to join our team in New York City.
The Role
You will work directly alongside senior leadership on active client accounts from day one — not in a siloed support function. Responsibilities span multiple workstreams and reflect the full scope of boutique agency life:
- Press research & outreach — building and maintaining tiered media lists; drafting pitches, press releases, and editorial correspondence
- Influencer & KOL research — identifying and vetting creators, stylists, and cultural figures by category, audience, and aesthetic fit; supporting seeding and gifting coordination
- Wholesale & retail buyer research — identifying target accounts and buyer contacts across specialty retail, boutiques, concept stores, and department stores; supporting outreach and presentation materials
- Event support — assisting with press breakfasts, brand activations, trunk shows, and trade events including logistics, guest coordination, and on-site staffing
- Sample & asset coordination — tracking sample loans, press pulls, and gifting programs across clients
- Coverage tracking & reporting — logging placements, calculating earned media value, and preparing client-facing recaps
- Brand materials support — contributing to pitch decks, lookbooks, one-pagers, and brand narratives
What We're Looking For
- Currently enrolled in an undergraduate or graduate program; communications, PR, journalism, marketing, or fashion preferred
- Strong writing skills and genuine interest in luxury, fine jewelry, or fashion
- Highly organized, self-directed, and able to manage multiple priorities simultaneously
- Sharp research instincts — able to identify the right contacts efficiently
- Proficiency in Google Workspace; familiarity with Cision, MuckRack, or Instagram analytics a plus
- Must be eligible to receive college credit and able to provide documentation of enrollment prior to start
Logistics
- Location: New York City — primarily in-office 4–5 days per week, with occasional remote flexibility
- Duration: Summer 2026, dates flexible based on academic calendar (ideally starting mid-May - August)
- Compensation: College credit only
- Hours: Minimum 3 days per week; 4-5 days a week preferred
To Apply
- Send your resume and a brief note on your interest in luxury PR to andrea@osmundcharles.com