Demo

Product Marketing Manager

Nuvoton Technology Corporation America
Livonia, MI Full Time
POSTED ON 4/17/2025
AVAILABLE BEFORE 5/16/2025

Responsibilities


  • Develop and implement marketing strategies for battery monitoring analog ICs and fan motor driver ICs in the USA, aligning with business objectives.
  • Set go-to-market strategies for BIG3 automotive OEMs, Tier 1 battery solution suppliers, and energy storage solution (ESS) customers.
  • Define product positioning and promotion planning for target segments and customers.
  • Lead efforts to secure design wins in collaboration with sales and FAEs and build strong relationships with key customers and partners.
  • Provide sales teams and sales partners with the necessary marketing tools and support to enhance their efforts and meet sales targets.
  • Conduct market analysis, competitor research, and customer insights to identify growth opportunities and market trends.
  • Contribute to set product strategy, roadmap development and product definition for next generation products.
  • Develop product marketing strategies include pricing, promotion plans, product launch, and product handouts.
  • Actively drive opportunity funnel growth and conversion to revenue. Meet target revenue goals established by the business group.
  • Some International travel may be required.



Qualifications


  • Bachelor’s degree in Electrical Engineering, Computer Engineering, or Computer Science is required. Master’s degree is a plus.
  • 5 plus years of application experience in the semiconductor industry.
  • Strong knowledge of automotive/industrial semiconductors is essential.
  • Experience in analog semiconductors (Battery Monitoring ICs, Motor Driver ICs, etc.) is a plus.
  • Experience in building semiconductor businesses from the ground up and establishing high-level relationships with semiconductor design teams in automotive/industrial markets is a plus.
  • Experience in building a business utilizing sales channels.
  • Self-motivated with a proactive and positive attitude, capable of working under pressure and as part of a team.
  • Strong analytical and problem-solving skills to quickly identify and resolve customer technical issues.
  • Excellent verbal and written communication skills.
  • Proficiency in Microsoft Excel, Outlook, and PowerPoint for business operations.
  • Japanese language proficiency is a plus but not required.

Salary : $124,000 - $180,000

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