What are the responsibilities and job description for the SEO Specialist position at NuStar Technologies?
- Technical SEO Fundamentals: Expertise in site audits, crawlability, indexation, and resolving issues like canonical errors, broken links, and redirect chains.
- Web Development Knowledge: Solid understanding and ability to work with TOS team on topics of. HTML, CSS, and JavaScript, including modern frameworks (React, Vue, Angular) for optimizing client-side vs. server-side rendering.
- Structured Data & Schema: Ability to implement and validate structured data for rich results.
- Core Web Vitals Optimization: Techniques to improve page speed, LCP, INP, and FID metrics through caching, image optimization, and code efficiency.
- Server Log Ana lysis & Crawl Budget Management: Skilled in analyzing logs to identify crawl inefficiencies and optimize indexing.
- HTML, CSS, JavaScript: Ability to read and troubleshoot code for SEO impact.
- Structured Data & Schema Markup: Implementing and validating rich snippets.
- Core Web Vitals Optimization: Improving LCP, INP, and FID through performance tuning.
- Crawlability & Indexation: Managing robots.txt, XML sitemaps, canonical tags, and resolving crawl errors.
- Server Log Analysis: Using logs to monitor bot activity and optimize crawl budget.
- Automation & Scripting: Using Python for SEO automation and SQL for data analysis.
- SEO Tools Expertise: Screaming Frog, Google Search Console, Ahrefs, SEMrush.
Salary : $110,000 - $120,000