NCA Branding & Advertising Strategist

Description

The Branding & Advertising Strategist maintains brand standards, vendor relationships, and advertising partnerships to promote the mission and vision of Northshore Christian Academy. Manages the advertising calendar & budget and provides a personable and supportive presence at events.

Responsibilities

Branding

• Own and maintain the NCA Brand Style Guide (Student Uniform guidelines)
• Serve as the primary point person for brand standards and approvals
• Review marketing materials created by departments, staff, and outside partners
• Ensure consistent use of NCA logos, colors, fonts, photography, messaging, graphics, and other visual elements
• Maintain and organize approved brand assets and templates
• Develop and create branded Canva templates
• Help educate staff on proper NCA branding and visual standards
• Identify and correct off-brand materials before they are distributed publicly

Advertising

• Manage relationships with external advertising partners and vendors
• Coordinate advertising placements with radio, digital publications, e-blasts, and other media outlets
• Request and compare advertising proposals and media kits
• Coordinate ad deadlines, creative specifications, contracts, and deliverables
• Work with external vendors to develop and submit creative
• Track advertising schedules, placements, and budgets
• Help evaluate advertising opportunities and provide recommendations based on audience, reach, and goals
• Maintain a calendar of advertising campaigns and deadlines
• Copy writing and digital skills for blog creation and publication

Marketing Support

• Partner with marketing on campaigns, events, enrollment initiatives (retention efforts), and school-wide promotions.
• Help manage the marketing requests coming from departments and staff
• Personable/ friendly and can help support Marketing events such as Open Houses.

Qualifications

• Born Again Christian walking faithfully with God, has a personal testimony, and lives a consecrated life devoted to Jesus Christ as Lord and Savior
• Regularly Attends a Christian Church
• Experience in marketing and communication

Skills & Abilities
• Can operate and design in Canva and/or Adobe
• People developer and trainer

Schedule
• Year-round, Full-time Monday through Friday with some flexibility for scheduled events.

Salary : $26 - $30