What are the responsibilities and job description for the Marketing Manager position at Norfolk Iron & Metal?
Marketing Manager | Norfolk, NE | Lead the Brand. Drive Results. Make an Impact.
Norfolk Iron & Metal is seeking a strategic, creative, and results-oriented Marketing Manager to lead our centralized marking efforts across a growing organization. This role will oversee brand management, campaign execution, marketing operations, and project prioritization while partnering with leaders throughout the company to bring business objectives to life.
Essential Functions & Job Responsibilities:
- Lead and manage Marketing Generalist team members; set priorities and ensure accountability
- Establish and manage centralized marketing intake and prioritization process
- Maintain and enforce brand standards across all communications
- Develop and execute marketing campaigns and projects aligned to business priorities
- Manage timelines, deliverables, and project execution
- Track performance and report insights (google analytics, QLIK, constant contact, etc.)
- Serve as marketing liaison across corporate teams and districts
- Support marketing training and process adoption
- Partner in annual planning with leadership
- Manage marketing budget and expenses
- Perform other duties as assigned.
Required Skills & Abilities:
- Excellent written and verbal communication skills.
- Ability to understand written and verbal communication in the English language.
- Ability to understand and consistently apply company branding and communication standards.
- Proficiency in Microsoft Office Suite and common marketing, design, and communication platforms.
- Strong attention to detail and commitment to quality.
- Strong project management and stakeholder coordination skills
- Strong communication and organizational skills
Education and Experience:
- Bachelor’s degree in Marketing, Business, or related field (or equivalent experience)
- Progressive marketing experience including campaign execution and project management
- Experience leading or coordinating a team
- Experience maintaining brand standards
- Experience managing budgets