What are the responsibilities and job description for the Product Marketing Manager position at Nooks?
About Nooks.ai
Nooks is the AI Sales Assistant Platform (ASAP) that automates the busywork so reps can focus on the human part of selling and generate more sales pipeline. Nooks has helped thousands of sales reps hit quota, saved customers hundreds of thousands of hours, and powered hundreds of millions of dollars in pipeline. Nooks is loved by sales teams at companies like Hubspot, Rippling, and hundreds more.
We’re a team of high performers raising over $70M from top VCs, including Kleiner Perkins, which made its first sales-tech investment in over 10 years by investing in Nooks. Over the past two years, we’ve grown ARR by 4x and then 3x, and we plan to 3x it again this year.
For more information, visit Nooks.ai.
About The Role
Nooks is the AI-powered Sales Engagement Platform that is helping modern revenue teams connect faster, qualify smarter, and close more. We sit at the intersection of AI and sales - one of the most dynamic categories in B2B software.
We're looking for a Product Marketing Manager to help us tell that story.
This is a foundational, high-ownership role. You'll be the second PMM at Nooks, which means you're not stepping into a pre-built playbook, you're writing it. You'll work directly with founders, product, and sales to shape how the market understands Nooks, build the materials that help our team win deals, and launch new features in a way that creates real market impact.
If you thrive in ambiguity, love learning how things work, and can translate complexity into clarity, this is your role.
What You’ll Do
Storytelling
Nooks is an equal opportunity employer committed to fostering a diverse and inclusive workforce. We believe in providing equal employment opportunities to all individuals regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by law.
Nooks does not discriminate in hiring, promotion, compensation, or any other employment practices, and we are committed to ensuring a workplace that is free from discrimination, harassment, and retaliation. We encourage individuals from all backgrounds to apply and join our team.
Nooks is the AI Sales Assistant Platform (ASAP) that automates the busywork so reps can focus on the human part of selling and generate more sales pipeline. Nooks has helped thousands of sales reps hit quota, saved customers hundreds of thousands of hours, and powered hundreds of millions of dollars in pipeline. Nooks is loved by sales teams at companies like Hubspot, Rippling, and hundreds more.
We’re a team of high performers raising over $70M from top VCs, including Kleiner Perkins, which made its first sales-tech investment in over 10 years by investing in Nooks. Over the past two years, we’ve grown ARR by 4x and then 3x, and we plan to 3x it again this year.
For more information, visit Nooks.ai.
About The Role
Nooks is the AI-powered Sales Engagement Platform that is helping modern revenue teams connect faster, qualify smarter, and close more. We sit at the intersection of AI and sales - one of the most dynamic categories in B2B software.
We're looking for a Product Marketing Manager to help us tell that story.
This is a foundational, high-ownership role. You'll be the second PMM at Nooks, which means you're not stepping into a pre-built playbook, you're writing it. You'll work directly with founders, product, and sales to shape how the market understands Nooks, build the materials that help our team win deals, and launch new features in a way that creates real market impact.
If you thrive in ambiguity, love learning how things work, and can translate complexity into clarity, this is your role.
What You’ll Do
Storytelling
- Develop and continuously sharpen Nooks' core messaging and positioning that are grounded in customer conversations, the competitive market, and our product's true differentiation
- Build and validate messaging through direct customer calls with VP-level buyers; synthesize insights into frameworks the whole team can use
- Ensure consistency across every customer-facing touchpoint: website, sales deck, outbound sequences, product announcements
- Own product launches end-to-end. From defining the audience and go-to-market strategy to producing launch assets and enabling the field
- Partner with Product and Engineering to understand what's being built and why it matters, then translate that into compelling market narratives
- Develop launch assets including one-pagers, web-site landing pages, solution briefs, email campaigns, blog posts, and demo scripts
- Build and maintain sales enablement materials: pitch decks, objection handling guides, competitive battlecards, and talk tracks
- Run regular sessions with sales to align on messaging, gather frontline feedback, and iterate quickly
- Be the person sales turns to when they need clarity, context, or a sharper story
- Track competitors and translate their moves into actionable guidance for the team
- Conduct win/loss analysis and customer interviews to identify where Nooks' story is resonating - and where it needs to evolve
- Create content that establishes Nooks as a credible, forward-thinking voice in the AI sales category
- Write for multiple formats and audiences: blog posts, LinkedIn content, webinar narratives, customer stories
- 4–8 years of product marketing experience at a B2B SaaS company, ideally with a technical product that ships products & features at a fast pace
- You've owned launches from strategy and messaging to assets and enablement and can speak to what worked and what didn't
- Exceptional writing skills: you can produce clean, compelling copy across formats without heavy editing
- Technical curiosity: you learn how products work by using them, and you can explain complex capabilities simply and accurately
- Customer empathy: you're comfortable running calls with VP-level buyers and you know how to turn a conversation into a positioning insight
- A bias for action: you operate well in ambiguity, create your own structure, and ship rather than deliberate
- Cross-functional instincts: you know how to work with product, sales, and engineering to get alignment without slowing everything down
- You've worked at a company that moves fast - shipping product frequently, iterating on messaging quarterly, and treating PMM as a strategic function
- Experience at an AI-native or AI-first B2B company, bonus points for familiarity with the sales engagement category
- A portfolio of content samples or launch case studies you're proud of
- Prior experience building a PMM function from early stages
Nooks is an equal opportunity employer committed to fostering a diverse and inclusive workforce. We believe in providing equal employment opportunities to all individuals regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by law.
Nooks does not discriminate in hiring, promotion, compensation, or any other employment practices, and we are committed to ensuring a workplace that is free from discrimination, harassment, and retaliation. We encourage individuals from all backgrounds to apply and join our team.