Regional Sales and Marketing Leader

JOB DETAILS

Do you have a passion for using your sales and marketing skills in the healthcare world? Have you worked with an elderly population and their families helping them find the best care available? Do you have experience leading a sales team in the healthcare industry? If so, we would love to have a conversation with you about joining our team as a Regional Sales and Marketing Leader.

NHS Management is looking for its next great Sales and Marketing Leader to manage our South Alabama region.

Conducts effective sales and marketing programs for assigned location(s), provides

customers with facility related information via facility tours, personal visits/assessments,

conversations and follow-up. Manages the facility's inquiry and admission process through and with the facility’s Admission Sales and Marketing Specialist.

Qualifications

• One to three years experience in a sales/marketing position within the long term care industry; 50/80% outside direct sales preferred.
• Bachelor's degree in Business/Communications or related field preferred. Five years equivalent experience in lieu of degree.
• Two to Three years in long term care/nursing home Admissions and Marketing experience preferred.
• Effective presentation skills.
• Strong organizational skills.
• Knowledge of, or ability to learn, reimbursement programs from payer sources preferred.
• Computer skills at a level to accomplish this job.
• Must have proven skills in working independently, self motivated, and goal-directed and leading a high performing sales and marketing team.
• Must be capable of maintaining regular attendance and flexible work hours for public relations engagements.
• Ability to travel extensively between assigned facilities and related market areas.
• Must have patience, tact, enthusiasm, and positive attitude toward the elderly and disabled
• Must be capable of performing the Essential Job Functionsand Physical and Sensory Requirements for All Job Functionsas outlined below.
  
  

What You’ll Do)

• Works closely with the Facility’s Admission Coordinator to meet the goals of resident census and admissions.
• Make sales calls outside the facility to medical, insurance, legal and financialprofessionals, senior organizations, appropriate special interest groups, hospitaldischarge planners and other community contacts. Sales calls should equal 50 % ofsales associate's time. Develop and maintain relationships to advise of bed availability, new products and services, efficiently meeting the daily needs of the community at-large. Utilize Northport Advantage sales practices and skills during the selling process.
• Manage inquiries/referrals from hospitals, families, etc., giving tours and handlingthe admission process. Know bed availability at all times. Ensure that responses to inquiries/referrals are handled properly, timely and with appropriate follow-up. Demonstrate sense of urgency regarding census/premium mix enhancement and management.
• Maintain current database of existing and potential referral sources.
• Implementation and management of facility RAP (Rapid Admission Process)Program.
• In conjunction with the Administrator and Regional Administrator, develops quarterlymarketing forecast and plan. Monitor that each facility Admissions Coordinator develop their own quarterly marketing plan and then follows this plan accordingly on a weekly basis.
• Alert other department heads and building staff during routine daily stand-up meetings of projected changes; i.e., admissions, bed changes, discharges, etc.. Utilize bed management principles. Maintain a close working relationship with the Director of Nursing and Financial Specialist to assure appropriate and efficientdecisions about prospective admissions.
  
  

This position comes with an attractive compensation package that includes monthly incentives based on hitting goals as well as an attractive benefits package.

Job Ref #: 5772b7fc-eaed-4fae-9d6c-19402fbdd0c5

Date Posted: 2026-08-11