What are the responsibilities and job description for the Content Creator position at Nexstar Media Group, Inc.?
The Content Creator lead the station's vertical video strategy, creating compelling content optimized for social media platforms, including TikTok, Instagram Reels, YouTube Shorts, and emerging digital channels. The Content Creator will help develop and grow the station's TikTok presence while identifying innovative ways to reach new audiences.
Responsibilities also include writing, editing, and publishing stories for the station websites, maintaining high standards of accuracy, timeliness, and audience relevance.
In addition, the Content Creator may report for television broadcasts as needed, contributing live or recorded content for newscasts and special coverage.
Requirements & Skills:
- The Content Creator will collaborate with newsroom staff to "socialize" news stories, ensuring content is tailored for maximum audience engagement and shareability across social media platforms. This position plays a vital role in extending the reach of KARK 4 & FOX16 journalism beyond traditional broadcasts.
Responsibilities also include writing, editing, and publishing stories for the station websites, maintaining high standards of accuracy, timeliness, and audience relevance.
In addition, the Content Creator may report for television broadcasts as needed, contributing live or recorded content for newscasts and special coverage.
Requirements & Skills:
- Strong storytelling skills across video, digital, and social platforms
- Experience creating content for TikTok, Instagram Reels, YouTube Shorts, and other emerging platforms
- Knowledge of video production, directing, editing, and on-camera presentation
- Excellent writing and editing skills
- Ability to work in a fast-paced newsroom environment and adapt to changing priorities
- Passion for audience engagement, innovation, and multi-platform journalism
- Bachelor’s degree in journalism or related field preferred