What are the responsibilities and job description for the Social Launch Lead position at Nen Creative?
About Nen CreativeNen Creative partners with tech startups to launch bold ideas into the world by creating the brands, products, and stories that fuel their growth.We’ve partnered with some of the world’s top startups and institutions, including Amazon, Mercor, Context Inc., Andreessen Horowitz, Listen Labs, Tech Week, Flora, and more.We’re growing fast and looking for great people to join us.About the OpportunityWe’re looking for a Social Launch Lead who knows how to make things go viral on social.This is a social-first role focused on turning launch videos into valuable growth moments. You’ll work directly with startup founders to design and lead launch strategies for short-form founder videos, with performance measured by how well those videos perform across social platforms.You’ll shape narratives and hooks, write and refine social posts, and support execution around launch day. This role is strategy-forward but not advisory only. You must be comfortable executing hands-on.You’ll also apply the same thinking to Nen Creative’s own content and launches, helping grow our brand and social presence over time.What We’re Looking For3–5 years experience leading social-first launches across startups, agencies, brands, or creator-led teamsStrong understanding of virality, short-form storytelling, audience behavior, and distribution mechanicsDemonstrated growth and GTM experience, with the ability to connect social, messaging, timing, and supporting launch touchpointsStrong platform fluency across X (preferred), LinkedIn, Instagram, YouTube, and FacebookAbility to turn creative insights and performance data into clear, opinionated launch strategyExcellent writing skills with sharp instincts for hooks, clarity, and toneExperience managing multiple client launches or accounts simultaneouslyConfident leading founder-facing calls; hands-on, adaptable, and fast to iterate based on real performanceWhat You’ll DoLead and own social-first launch strategyOwn end-to-end launch GTM across social, marketing assets, and launch momentsBuild, refine, and operationalize a scalable video launch playbookWrite, shape, and pressure-test social posts for founder-led video launchesOrchestrate launch-day execution across platforms to maximize momentumStep in to execute directly when founders need hands-on supportAnalyze performance signals and rapidly iterate on formats, messaging, and distributionPartner closely with Nen’s co-founders to establish Nen’s social strategy
Salary : $85,000