What are the responsibilities and job description for the Social Lead position at Nen Creative?
Location: US Only (NY/CA)About Nen CreativeNen Creative partners with tech startups to launch bold ideas into the world by creating the brands, products, and stories that fuel their growth.We’ve partnered with some of the world’s top startups and institutions, including Amazon, Mercor, Context Inc., Andreessen Horowitz, Listen Labs, Tech Week, Flora, and more.We’re growing fast and looking for great people to join us.About the OpportunityWe’re looking for a Social Lead who has personally shipped content that performs at launch. This role is for someone who understands how to engineer attention spikes and can own both strategy and execution when it matters most.This is a social-first role focused on making startup launches perform exceptionally well on X and LinkedIn. The goal is not slow, long-term organic growth. The goal is to drive outsized reach, velocity, and momentum on launch day, often aiming for hundreds of thousands to millions of impressions within a short window.This role is hands-on, fast-moving, and close to the work. You’ll be in the feed daily, making calls in real time and iterating quickly based on performance. You’ll shape narratives and hooks, write and refine social posts, and run execution around launch day. This is not a planning-only role. You are expected to make decisions, ship work, and adapt quickly based on results.You’ll also apply the same launch-driven thinking to Nen Creative’s own content and releases, helping us create breakout moments rather than just consistent posting.What We’re Looking For3–5 years of experience owning content and social execution across startups, agencies, brands, or creator-led teamsStrong understanding of virality, short-form storytelling, audience behavior, and distribution mechanicsDemonstrated growth and GTM experience, with the ability to connect content, social, messaging, timing, and supporting launch touchpointsDeep platform fluency on X (preferred) and LinkedIn, with solid knowledge of Instagram, YouTube, and FacebookAbility to turn creative insights and performance data into clear, opinionated launch strategyExcellent writing skills with sharp instincts for hooks, clarity, and toneExperience managing multiple client launches or accounts simultaneouslyConfident leading founder-facing calls; hands-on, decisive, and fast to iterate based on real resultsWhat You’ll DoLead social-first content and launch strategy for startup foundersOwn launch GTM across social, marketing assets, and launch momentsBuild, refine, and operationalize a scalable video launch playbookWrite, shape, and pressure-test social posts for founder-led launchesOrchestrate launch-day execution across platforms to maximize velocityStep in to execute directly when founders need hands-on supportAnalyze performance signals and rapidly iterate on formats, messaging, and distributionPartner closely with Nen’s co-founders to develop Nen’s content and social strategy
Salary : $55 - $70