SALES MANAGER - ONE-PRICE AUTOMOTIVE RETAIL

Job Title: Sales Manager (Coach) - One-Price Automotive Retail

Location: Nelson Mazda Murfreesboro

Position Type: Full-Time

About The Role

Nelson Mazda Murfreesboro is seeking a modern Sales Manager to lead in a one-price, one-point-of-contact sales environment. This is not a traditional desk manager role—success here is driven by people, process, and customer experience, not negotiation.

This position requires a leader who can develop talent, maintain high energy on the floor, and build a culture where customers choose to buy because of how they’re treated—not the price.

What You’ll Do

Lead & Develop People

• Coach and develop Client Advisors to elevate performance and customer experience
• Provide real-time feedback, role-playing, and daily accountability
• Build a culture centered on growth, ownership, and professionalism
  
  
  

Drive Energy & Responsiveness

• Maintain a high-energy, highly visible presence on the sales floor
• Stay actively engaged in deal flow, customer interactions, and team support
• Ensure fast, consistent responsiveness to leads and showroom traffic
  
  
  

Own the Customer Experience

• Support and elevate customer interactions when needed
• Ensure a transparent, pressure-free, and efficient buying experience
• Reinforce a relationship-driven approach that builds trust and loyalty
  
  
  

Enforce Process (Without Killing the Experience)

• Hold the team accountable to CRM usage, follow-up, and sales processes
• Balance structure with flexibility to keep interactions natural and engaging
• Identify and correct process breakdowns quickly
  
  
  

Lead with Emotional Intelligence

• Effectively read and respond to both customers and team members
• Coach through challenges, manage conflict, and build trust
• Create an environment where people feel supported and pushed to improve
  
  
  

What We’re Looking For

• Proven ability to coach and develop salespeople, not just close deals
• High level of energy, urgency, and leadership presence
• Strong emotional intelligence and communication skills
• Experience in a customer-first sales environment
• Ability to drive accountability while maintaining a positive culture
• Process-oriented mindset with adaptability in execution
  
  
  

Keys to Success in This Role

• You lead through people, not pressure
• You create consistency without rigidity
• You bring energy every day—your team feeds off it
• You understand that in a one-price model, experience is the competitive advantage
  
  
  

Compensation & Benefits

• Competitive base salary performance-based bonuses
• Career advancement opportunities within the Nelson Automotive Group
• Ongoing leadership development and training
• Supportive, forward-thinking leadership team
  
  
  

Who This Role Is NOT For

• Managers who rely primarily on negotiation or traditional “closing” tactics
• Low-energy or reactive leaders
• Individuals who struggle with coaching or developing others
• Those who prefer rigid control over adaptable leadership
  
  
  

Equal Opportunity Employer Statement

Nelson Mazda Murfreesboro is an Equal Opportunity Employer. We value diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, veteran status, or any other protected status in accordance with federal, state, and local laws.

If you’re a high-energy leader who can build people, drive process, and deliver an exceptional customer experience—we want to meet you.