Social Media Manager

*Applicant needs to live in New Jersey or very near- this is a 100% in-person position based out of Montclair, NJ.

*Please send your portfolio, portfolio website, or examples of previous social media work

Social Media Manager

***Note: portfolio required to be considered for this role

Role Overview

This role sits at the intersection of design, content strategy, social media, and video production. You will be responsible for developing and executing MylarMen’s digital content strategy, designing visuals, producing short-form videos, and managing our social media presence to position MylarMen as an authority in packaging, branding, and design. You will work closely with leadership to capture, edit, and package content that shares expert advice, critiques, opinions, and behind-the-scenes insights. This is a highly proactive role— you are expected to think strategically, pitch ideas, and execute across multiple content channels.

Key Responsibilities

Content Creation & Video

• Film, edit, and produce short-form video content for Instagram, TikTok, LinkedIn, X/Twitter, and other platforms
• Capture in-office content such as design breakdowns, expert commentary, critiques, reactions, and process videos
• Translate complex packaging and branding concepts into engaging, digestible social content
• Maintain a consistent, recognizable visual and editorial style across all video content

Graphic Design & Asset Coordination

• Design graphics for socials, story slides, and promotional assets catered to our social platforms
• Maintain brand consistency across MylarMen’s digital presence
• Manage and organize visual assets to ensure timely delivery and proper platform formatting

Social Media Strategy & Execution

• Develop and own MylarMen’s overarching digital content strategy aligned with business goals, product launches, and marketing initiatives
• Maintain and evolve MylarMen’s brand voice and editorial guidelines across all digital platforms
• Manage the content calendar end-to-end, including scheduling, publishing, and ensuring content consistency across all channels
• Draft and edit engaging, on-brand copy for posts across LinkedIn, X/Twitter, and other platforms
• Actively monitor social channels for mentions, news, and relevant conversations; engage with followers, partners, and the public in a timely, professional manner
• Track platform performance metrics, analyze trends, and generate insights to inform future strategy

Creative Direction & Ideation

• Proactively pitch content ideas, video series concepts, and campaigns
• Help define MylarMen’s public “voice”: confident, assertive, expert-led
• Identify opportunities to turn day-to-day work into compelling content
• Stay current on industry trends, competitor activity, and platform updates, bringing fresh ideas and best practices to the team

Who We’re Looking For

You are:

• Edgy, motivated, and hungry to build something impactful
• Comfortable moving fast, iterating, and learning on the fly
• Confident enough to work around strong opinions and contribute your own
• Interested in quality, aesthetics, and cultural relevance

You have:

• Strong graphic design skills (Experience with Adobe Creative Suite required)
• Proven experience creating and editing short-form video content
• A strong eye for composition, pacing, and storytelling
• Familiarity with social-first editing styles (Reels, TikTok, Shorts)
• Experience with copywriting, community engagement, and social media strategy

Bonus points if you:

• Have worked in cannabis, packaging, or consumer brands
• Understand branding beyond “making things look cool”
• Are comfortable being on camera occasionally

What This Is (and Isn’t)

This is:

A high-impact creative role with real influence

An opportunity to help define a brand’s public voice

A place to grow quickly if you are willing to grind

This is not:

A passive social media posting role

A rigid corporate environment

A job for someone who needs heavy hand-holding

ABOUT MYLARMEN

MylarMen is a full-service packaging, design, and branding agency specializing in tailored solutions for the cannabis industry and beyond. We collaborate closely with our clients to develop packaging and branding strategies that not only meet their needs but elevate their brand presence. Our expertise lies in crafting exceptional packaging experiences and marketing strategies that resonate across the USA. At MylarMen, we take our clients' challenges personally— investing in the creative, hands-on work required to deliver impactful, results-driven solutions.

OTHER DETAILS

Check out our website and Instagram to see some of the packaging we've created over the past few years.

Website: www.mylarmen.com

Instagram: @mylar.men

Please email any questions to claire@mylarmen.com