What are the responsibilities and job description for the Digital Influencer Intern position at Moroccanoil?
About the Company:
Inspired by the Mediterranean, Moroccanoil comes to life through our iconic turquoise packaging and signature fragrance, for an exotic experience that transports the senses. Our original Moroccanoil Treatment pioneered oil-infused haircare and sparked global interest in argan oil. At the heart of our brand is the stylist community that inspires us to create effective and easy-to-use products. Today, our mission remains unchanged: to pioneer beauty innovations while making a positive impact. We support animal welfare as a cruelty-free brand with our PETA Beauty without Bunnies certification and partnership with the Humane Society. Ocean conservation and sustainability are central to us, including our collaboration with Oceana. As our journey continues, we strive to make a meaningful difference in our communities and around the world.
About the Role:
The Influencer Intern will report directly to the Influencer Manager on the Social Team. This intern will support the daily tasks of the Influencer and Social team and work cross-functionally across the Digital PR teams to support key moments and launches.
- Maintain the Digital Product Closet by ordering products, shipping supplies and other materials needed for Influencer sends, Social Team filming and other business needs
- Create and ship PR packages to influencers for content, reactive gifting, surprise and delights, etc. via FedEx in office and Shopify
- Monitor social platforms for relevant conversations and trending moments to support reactive gifting and outreach opportunities
- Create influencer content briefs via PowerPoint for product launches, promotional events and organic content requests
- Monitor influencer community engagement via Aspire and Traackr and organize content for reporting
- Build influencer seeding lists for various launch and promotional moments with TikTok and Instagram profiles via Aspire
- Review influencers invite lists from PR team for influencer trips and events to ensure influencers are fit brand image guidelines
- Conduct competitive research for influencer events, PR sends and launch content strategies
- Attend brand events to assist with set up, influencer check-in and content filming with the Social team
Skills and programs:
- Microsoft Suite: Teams, SharePoint, PowerPoint, Excel, Word.
- Social insight platforms: AspireIQ, Traackr, Dash Hudson
- Video filming and editing skills preferred: Final Cut Pro, iMovie, CapCut, Splice, Adobe Premier Pro
- Product inventory: Shopify, SAP
Reports to: Influencer Manager
Hybrid: 3 days a week in NYC office, 2 days' work from home
Hours: up to 40 hours per week
Requirements: degree in marketing, advertising or related field. 1 year of relevant experience in beauty marketing or PR agency preferred.
Equal Opportunity Statement
This employer is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind. All employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, veteran status, or any other protected status under federal, state, or local law.
We are committed to fostering an inclusive workplace where all individuals feel respected, valued, and empowered.