Demo

Sales/Marketing Director

MorningStar Senior Living
Santa, NM Full Time
POSTED ON 5/25/2026
AVAILABLE BEFORE 6/23/2026
Full-time - Salary plus Commission

Payrate: $78,000.00 per year

Exempt

Schedule: Tuesday - Saturday

Make a difference by leading the team in introducing and welcoming new treasured residents!

At MorningStar Senior Living, we talk a lot about culture. In fact, we rather obsess about it. For without a transformative culture, we cannot begin to elevate and celebrate the lives of our resident-heroes and be ourselves changed for the good in the process. So, we seek great hearts, other people like us, who care and want to do work that matters. We select people like us who believe that the most satisfying life is one that is outward-bound and rooted in servant-leadership.

Job Summary

The Director of Community Relations supports the community by increasing and maintaining occupancy. This position exercises discretion and judgment involving the evaluation of potential residents and determining if the candidate will be a good fit for the community. The Director of Community Relations has authority to bind the company in matters of resident agreements, is responsible for maintaining a desired census, communicating with family members regarding financial matters, communicating and interacting with the outside community, conducting marketing programs, planning and implementing marketing events, designing and creating marketing brochures, speaking before groups, assisting with family issues and resolutions, working with referral agencies, organizations and institutions, and completing and maintaining admission records.

Benefits

  • Health Insurance offerings such as medical, dental, and vision insurance
  • Other Insurance offerings such as life, disability, accident, and critical illness insurance
  • 401k plan with matching
  • HSA options
  • Employee assistance programs
  • Paid sick, vacation and birthday!
  • Career development programs and opportunity for advancement
  • Charitable and philanthropic opportunities

https://www.morningstarseniorliving.com/careers/

Position Overview

  • Develop long-range and short-range marketing plans, establish goals and objectives to increase occupancy
  • Analyze data and provide competitive analysis information; consult and recommend regarding market rates
  • Interview, assess and determine if applicants are appropriate candidates for the community.
  • Handle financial arrangements related to admissions and acquire necessary information and documentation.
  • Conduct tours of the community for potential residents, families, outside visitors, and representatives from placement agencies and organizations.
  • Design and create advertising needs, marketing brochures and other marketing products.
  • Plan and implement marketing events.
  • Follow-up with inquiries and maintain current and active waiting lists.
  • Complete and maintain resident files.
  • Prepare daily, weekly, monthly and annual reports and summaries for admissions, discharges, sources, classifications, lengths of stays, etc.

Qualifications

  • Demonstration of our Core Values: Love, Kindness, Honesty, Goodness, Fairness, Respect
  • Continuing Education: Attend in-service educations within the community
  • Education: Two years or more of college preferred
  • Job Knowledge: Awareness of senior living community resources and needs, awareness of senior living services and cost structure, knowledge of related services available throughout the surrounding neighborhood and awareness of the competition and their rates
  • Professional Memberships: Preferred and encouraged to participate in outside community civic organizations and associations
  • Other: Work well with people including staff, residents, families and outside community; communicate the services of the facility to prospective residents and the community, speak before large groups; be personable and friendly; ability to drive; conduct tours of the community and work independently
  • Team members who are scheduled to work 24 or more hours per week are eligible for benefits, families of said team members will also be eligible.

EEO

Salary : $78,000

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Sales/Marketing Director?

Sign up to receive alerts about other jobs on the Sales/Marketing Director career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$192,426 - $255,933
Income Estimation: 
$249,151 - $341,218
Income Estimation: 
$192,426 - $255,933
Income Estimation: 
$249,151 - $341,218
Employees: Get a Salary Increase
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at MorningStar Senior Living

  • MorningStar Senior Living Rio, NM
  • Full-time/Part-time Pay Rate: $16.00 - $17.50 Non-exempt Schedule FT ~ Fri-Mon - 2:00pm - 10:00pm PT ~ Sat/Sun - 6:00am - 2:00pm PT ~ Sun/Mon - 2:00pm -10:... more
  • 1 Day Ago

  • MorningStar Senior Living Santa, NM
  • Caregiver ~ Senior Living Community ~ $500 SIGN-ON BONUS! ~ Santa Fe Full time, Part Time or PRN (On Call) Weekend & Overnight Shift Differential! Pay Rang... more
  • 1 Day Ago

  • MorningStar Senior Living Henderson, NV
  • Part Time Pay Range: $19.50 Non-exempt Schedule Friday & Saturday - 6:00am - 2:00pm For Med Tech, must be a Certified Med Tech in the state of NV ** Make a... more
  • 1 Day Ago

  • MorningStar Senior Living Beaverton, OR
  • Memory Care Coordinator Pay Range: $65,000.00 - $74,000.00 Full-time - Salary Schedule to be discussed at time of interview at the community. Successful ca... more
  • 1 Day Ago


Not the job you're looking for? Here are some other Sales/Marketing Director jobs in the Santa, NM area that may be a better fit.

  • Mission Senior Living Farmington, NM
  • Answers new inquiry phone calls. Maintains continuous census and/or waitlist growth Documents all activity information taken into the company program. Cond... more
  • 2 Days Ago

  • Vector Marketing Las Vegas, NM
  • Vector Marketing is looking to fill part-time sales positions right away. Request an interview today and start work within the week. What are the position ... more
  • 10 Days Ago

AI Assistant is available now!

Feel free to start your new journey!