Marketing Manager

About Modisoft

Modisoft builds unified digital solutions that help businesses operate more efficiently through technology, data, and modern software design. Our products support a variety of industries by simplifying operations, improving customer experiences, and enabling smarter decision-making.

We’re proud to be a Great Place to Work® Certified, reflecting our commitment to a positive, collaborative, and growth-focused workplace.

Role Overview:

We’re seeking a Marketing Manager to lead and execute Modisoft’s marketing strategy across digital channels. This role will focus on building brand presence, driving customer engagement, and generating growth through content, paid media, and data-driven campaigns.

In this role, you’ll collaborate closely with Sales, Product, Design, and Leadership to ensure all marketing efforts align with company goals. The ideal candidate is creative, analytical, and highly organized, with the ability to manage multiple initiatives in a fast-moving environment.

What you'll do:

• Lead and execute Modisoft’s marketing strategy across digital, content, and sales enablement initiatives
• Build and maintain sales collateral including pitch decks and one-pagers
• Develop and refine product messaging and positioning for Backoffice, Loyalty, and Restaurant solutions
• Partner closely with Sales, to support deal execution and pipeline growth
• Manage and grow Modisoft’s presence across LinkedIn, Facebook, Instagram, and X
• Plan, launch, and optimize paid advertising campaigns across Google Ads and Meta Business Suite
• Create and manage monthly marketing content including social posts, blogs, video, and real-world customer stories
• Own website updates, product positioning, SEO improvements, and support website redesign initiatives
• Produce and manage case studies, testimonials, and client success stories for marketing and sales use
• Own trade show and conference marketing including booth design, logistics, travel coordination, and event execution
• Ensure brand consistency across all marketing materials, campaigns, and communications
• Track performance, analyze customer behavior, and deliver quarterly marketing insights to leadership

Qualifications:

Required:

• 1–3 years of experience in Marketing or a related role.
• Experience with Google Ads, SEO, and Meta Ads.
• Strong understanding of social media platforms and content strategy.
• Excellent written and verbal communication skills.
• Ability to manage multiple campaigns and priorities simultaneously.

Preferred:

• Experience with analytics tools (e.g., Google Analytics).
• Graphic design or videography experience.
• Experience in retail, SaaS, or technology-driven environments.
• Familiarity with email marketing tools and campaign optimization.

What success looks like:

• Consistent, high-quality content across all platforms.
• Growth in engagement, brand awareness, and lead generation.
• Efficient and optimized ad spend with measurable ROI.
• Strong alignment between marketing initiatives and company strategy.

Why Modisoft:

• Join a growing technology company shaping the future of business operations.
• Work with a collaborative, high-ownership team that values innovation and initiative.
• On-site, high-trust culture in Sugar Land, TX, with opportunities for growth and travel.
• Modisoft offers medical benefits and more!