What are the responsibilities and job description for the Marketing Associate position at Modisoft Inc?
Company Description
Modisoft has over 20 years of experience developing innovative solutions that empower businesses to operate more efficiently, adapt rapidly, and achieve sustainable growth. We specialize in serving convenience stores, retailers, and restaurants by simplifying their operations, enabling data-driven decisions, and enhancing customer experiences. Our comprehensive point of sale and back-office solutions support businesses in reaching their full potential. At Modisoft, we are dedicated to fostering strong partnerships and driving success through forward-thinking innovation.
Role Description
We are seeking a full-time, on-site Marketing Associate to join our team in Sugar Land, TX. The Marketing Associate will be responsible for conducting market research, supporting marketing campaigns and strategies, managing projects, and collaborating with the sales team to drive business growth. The role includes creating compelling marketing materials, analyzing industry trends, and contributing to brand development to enhance the company's market presence and customer engagement.
Key Responsibilities
- Create and maintain sales collateral, including pitch decks, one-pagers, and partner materials
- Develop case studies and customer success stories that support sales efforts
- Support product messaging and positioning across the Modisoft product suite
- Help structure clear, consistent narratives for Modisoft’s platform offerings
- Translate vendor programs into compelling, easy-to-sell value propositions
- Contribute to industry insights, including reports and quarterly webinars
- Support updates to website product pages and overall product positioning
Qualifications
- Strong skills in Communication and ability to collaborate across teams
- Proficiency in Market Research and ability to analyze data and trends
- Experience in Sales and understanding of sales processes
- Knowledge and experience in Marketing and Project Management to plan and execute campaigns
- Ability to multitask effectively and meet deadlines in a fast-paced environment
- Bachelor's degree in Marketing, Business, Communications, or a related field
- Experience with digital marketing tools or CRM platforms is a plus
- Creative thinking and problem-solving skills