What are the responsibilities and job description for the Director of Ticket Sales- Wisconsin Herd position at Milwaukee Bucks, LLC.?
Job Title: Director of Ticket Sales
Class: Full-Time, Salaried, Exempt
Reports to: Wisconsin Herd President
Location: Oshkosh, WI
The Milwaukee Bucks strive to be the best sports and entertainment company in the world. We are looking for dedicated people who champion innovation, inspire and empower their teammates to perform at a world-class level, and foster a culture of continuous improvement.
What We Offer:
- Comprehensive health benefits including medical, dental, and vision plans, as well as mental health resources
- 401K with company match
- Pet Insurance
- 12 weeks of paid time off for parents to welcome newborns, adopted and foster children
- Unlimited PTO
- Professional Development through our internal learning & development program – Antler Academy
- Employee Resource Groups
- Milwaukee Bucks and NBA League Discounts
- Company Paid Parking and Phone Allowance
Summary:
The Director of Ticket Sales for the Wisconsin Herd is a dynamic, strategic, and results‑driven leader responsible for guiding the Wisconsin Herd ticket sales team to achieve aggressive revenue goals. This role oversees all aspects of the sales process, including prospecting, relationship development, pipeline management, and closing new business, while ensuring alignment with the broader sales and service strategy of the organization.
A core focus of this position is developing people, training, mentoring, and motivating the sales team to perform at the highest level. The Director will provide clear direction, delegate responsibilities effectively, and cultivate a high‑performance sales culture built on accountability, creativity, and continuous improvement.
This position reports directly to the President and collaborates closely with internal Herd departments as well as the Milwaukee Bucks ticket sales and operations teams to drive organizational success and execute shared initiatives.
Responsibilities:
- Lead, hire, develop, and oversee the Wisconsin Herd ticket sales staff. Facilitate performance feedback and weekly reviews.
- Meet or exceed annual budgeted ticket sales goals, quotas, and expectations, and maintain a culture of accountability through achieving & meeting daily hustle metrics, outbound effort and revenue goals.
- Deliver continuous coaching, role playing, training programs, and professional development.
- Provide daily direction, strategy, and motivation to drive a high‑performance sales environment.
- Directly sell new and existing season tickets along with other ticket revenue products.
- Develop relationships with new customers, diversify customer base, produce, and increase sales revenue.
- Maintain ongoing relationships with existing customers, secure repeat business and growth by recognizing and fulfilling valuable opportunities.
- Lead sales process for ticket sales team members from start to finish – attend appointments as needed, assist in assessment and qualification of potential clients, present solutions, close sales, and fulfill terms of every season ticket & B2B sale.
- Responsible for strategic call campaigns, scripting, events, and ticket packages resulting in revenue generation.
- Measure effectiveness of sales activities and provide recommendations to company President.
- Research continuous improvement opportunities, offer ideas and suggestions and then communicate and implement approved decisions with the sales team.
- Aggregate revenue generation best practices & ideas from other teams/sports and appropriately implement.
- Solicit customer feedback and use information to improve efficiency and effectiveness of responding to customer needs. Provide exceptional customer service and resolve customer issues within franchise rules and protocols.
- Collaborate with Milwaukee’s ticket operations team as the main point of contact for all things ticketing in Archtics.
- Manage ticketing inventory & operations process in-market.
- Work all home games to perform game day responsibilities, including leading and facilitating in-season sales initiatives, managing will-call, and being the main point of contact with Milwaukee’s ticket operations team for ticket resolution.
- Attend and assist with community events/program (i.e. school visits) as needed throughout the entire year.
- Ensure compliance with documented company and departmental policies.
- Work with Milwaukee Finance and Analytics for reporting, finance deposits and commission payouts.
- Prepare various company documentation, reports, and statistical data for the purpose of soliciting new business, updating existing customer base, and tracking sales activities.
Game Day Responsibilities:
- Coordinate and manage all in-season sales efforts during games.
- Effectively handle customer issues.
- Manage Will-Call process, Will-Call staff and ticket resolution.
- Delegate game day sales tasks to sales team.
- Help as needed on game days with other duties as assigned.
- Provide oversight and feedback regarding delegated tasks.
- Assist with setup and breakdown of arena assets.
Qualifications:
- 5 years of experience in professional or collegiate sports, with a proven track record of exceeding revenue goals.
- 2 years of staff management experience leading, mentoring, and motivating a sales team.
- Bachelor’s degree in marketing, business, sport management, or a related field or equivocal experience preferred.
- Excellent communication skills – interpersonal, verbal, and written (public speaking and presentation).
- Basic finance knowledge with ability to manage weekly/monthly finance and ticketing settlements & bank deposits.
- Experience with CRM systems (i.e. Salesforce) and proficient in Ticketing software (i.e. Ticketmaster/Archtics preferred).
- Microsoft Office proficiency.
- Excellent relationship building and interpersonal skills.
- Decisive, persistent, process & results oriented leader that works well under pressure.
- Committed and punctual with strong time management, organizational, and analytical skills.
- Strong work ethic and high personal accountability.
- Flexible, prioritize, manage multiple tasks/projects and staff needs.
- Ability to work non-traditional hours in a non-traditional setting including nights, weekends, and holidays as needed.
All offers for employment with the Milwaukee Bucks are contingent upon the candidate having successfully completed a criminal background check. We will consider people with criminal histories in a manner consistent with the requirements of applicable local, state, and Federal laws.
The Milwaukee Bucks is an Affirmative Action and Equal Opportunity Employer, Ethnic Minority/Women/Disabled/Veteran/Gender Identity/Sexual Orientation.
We provide our employees with a robust employee benefits plan that focuses on the mental and physical wellness of our team. We strive to offer a flexible work environment that allows our team members to be productive in both their work and home lives.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.