Marketing Campaign Lead

Milacron is looking for a Marketing Campaign Lead to join our team in Batavia, OH. The Marketing Campaign Lead is responsible for planning, executing, and optimizing integrated B2B marketing initiatives that drive brand awareness, generate qualified demand, and support revenue growth across complex B2B buying cycles. This role blends strategic thinking with hands‑on execution, owning end-to-end campaign development while partnering closely with internal teams to ensure alignment with business goals. The ideal candidate brings strong experience in B2B marketing, preferably within industrial manufacturing or engineered products, as well as a data‑driven mindset with the ability to translate technical, market, and customer insights into measurable demand and pipeline growth.

Work You’ll Do

• Translate company and business unit strategy into focused, high‑impact campaigns that support growth priorities.
• Own the end‑to‑end management of complex B2B campaigns, including planning, execution, optimization, and reporting.
• Develop and execute B2B marketing strategies that drive awareness, lead generation, and pipeline growth.
• Manage marketing campaigns across multiple channels, including digital, content, email, events, and paid media.
• Oversee campaign performance, analyze results, and optimize programs based on insights and KPIs.
• Partner cross-functionally with Marketing, Sales, Product Managers, and other subject matter experts to align campaigns with key end-markets, buyer personas, and account‑level priorities.
• Manage marketing budgets, timelines, and vendors to ensure efficient and effective execution.
• Support brand stewardship by ensuring consistency in voice, visuals, and customer experience across all touchpoints.
  
  

Basic Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 5–7 years of experience in B2B marketing and campaign management.
• Proven experience developing and managing integrated campaigns that support lead generation and pipeline growth in longer B2B sales cycles.
• Strong analytical skills with experience interpreting marketing performance.
• Excellent written and verbal communication skills.
• Strong project management skills with attention to detail.
• Collaborative mindset with experience working cross‑functionally.
• Proven ability to manage multiple initiatives in a fast‑paced, cross‑functional B2B environment.
  
  

Preferred Qualifications

• Experience marketing within industrial manufacturing, engineered products, or technical solutions environments with long, complex buying cycles and multiple decision‑makers.
• Familiarity with CRM and marketing automation platforms to support lead nurturing and lifecycle management.
• Experience developing messaging and campaigns tailored to technical, operational, or executive B2B audiences.
• Comfort marketing products or services with long consideration periods and technical value proposition.
• Ability to translate data into actionable insights and strategic recommendations.
• Ability to balance strategic planning with hands‑on execution in a growth‑oriented B2B organization.
  
  

Management Responsibilities: No direct reports, but will serve as a campaign and project lead with cross‑functional influence.

Who We Are

Milacron is a global leader in the manufacture, distribution and service of highly engineered and customized systems within the $27 billion plastic technology and processing industry. We are the only global company with a full-line product portfolio that includes hot runner systems, injection molding, extrusion equipment. We maintain strong market positions across these products, as well as leading positions in process control systems, mold bases and components, maintenance, repair and operating (“MRO”) supplies for plastic processing equipment. Our strategy is to deliver highly customized equipment, components and service to our customers throughout the lifecycle of their plastic processing technology systems.

Eeo

The policy of Milacron is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. We are committed to being an Equal Employment Opportunity (EEO) Employer and offer opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at recruitingaccommodations@milacron.com. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.