What are the responsibilities and job description for the Marketing Coordinator position at MidMichigan Health Services?
JOB RESPONSIBILITIES
· Develop and implement a marketing strategy according to agency objectives and budget.
· Organize and coordinate marketing activities and events, both internal and external.
· Ensure brand consistency through all marketing channels including, but not limited to advertising; logo ownership and use; social media, website, and online presence; marketing materials; and internal/external communications.
· Serve as the agency liaison to MyMichigan Health, coordinating and ensuring that MidMichigan Community Health Services marketing initiatives are appropriately aligned.
· Final approval for marketing and branding before public release.