What are the responsibilities and job description for the Marketing Director position at middleman?
middleman launched in 2023 with a bold vision: become the go-to growth agency for consumer brands navigating an omnichannel world. Since then, we've built DTX™ Direct to Everywhere, a full-spectrum email marketing approach that reaches customers and consumers wherever they are: direct-to-consumer, wholesale, and retail. We're the trusted email experts for emerging and challenger brands and we live to create wins.
In 2026, we leveled up again with Apex, our leading-edge AI co-worker that enables faster, smarter campaigns. Apex helps our team execute at a higher level, so our brand partners get more thoughtful strategy, sharper creative, and better results, quicker.
This role is perfect for you if you love building the machine behind a brand, architecting the full marketing system that gets the right message in front of the right people and turns attention into pipeline. You thrive in small teams where you can see the direct impact of your work.
You'll wake up every day focused on getting middleman's name out there and filling the pipeline
- Full funnel ownership
- You’ll manage a variety of marketing initiatives include paid ads, webinar, partners, sponsorship, community building, and events
- Developing and marketing programs that build the brand and generate inbound
- Pitching our story to trade press, podcasts, and industry publications to earn coverage and credibility
- Owning social strategy, taking the content our team already produces and distributing it in ways that drive conversion
- Putting our DTX™ framework into content that ranks
- Tracking what's working, cutting what isn't, and reporting the metrics that matter
Your closest friends would say you are
- A builder - you're never waiting for someone else to hand you the playbook
- Commercially obsessed - you think about revenue, not just reach
- A storyteller - you know how to take a complex offer and make it feel urgent and obvious
- Relentlessly organized - you run systems, not one-offs
- Detail oriented – send our founder a DM @hypemanken
- You’re outcome driven, obsess over results
You get super excited about
- Consumer brands that are doing something genuinely different
- The moment your work leads to a booked call with a dream-fit client
- Building something that didn't exist before - a funnel, a program, a press hit
- Being the person in the room who knows how to get things moving
- Working directly with a founder who moves fast and gives real ownership
You likely have deep expertise in one or more of these areas
- Program or offer marketing for a service business - you've built the go-to-market, not just the content
- Attracting a pipeline of qualified clients
- PR and earned media - pitching founders and brands to trade press and podcasts without paying for placement
- Funnel and conversion marketing - landing pages, nurture sequences, lead magnets
- Agency growth marketing - you understand how service businesses get clients
The role is full-time, hybrid role in Scottsdale, AZ. Compensation range $100k - 125k with competitive salary and significant bonus potential. You'll work directly with the founder and have real ownership over outcomes from day one.
Salary : $100,000 - $125,000