What are the responsibilities and job description for the Website and Conversion Optimization Manager (Remote) position at Michael Page?
- Own and build the website and conversion strategy for a growing global business
- High-impact role focused on turning traffic into measurable pipeline
Client Details
Our client is a global manufacturer specializing in advanced materials used in critical power and energy infrastructure. Their solutions support the reliability and performance of large-scale electrical systems across utilities, transmission networks, and industrial environments.With a strong technical foundation and proven global track record, the business is investing in building a modern, digital-first commercial engine. This role will be instrumental in optimizing how the company converts digital engagement into qualified opportunities across multiple markets.
Description
- Design and optimize website structure, navigation, and user journeys across products, regions, and customer segments
- Build and manage high-performing landing pages to support campaigns, content, and product initiatives
- Lead A/B testing and conversion rate optimization (CRO) efforts across key digital touchpoints
- Analyze user behavior and funnel performance to identify opportunities for improvement
- Increase conversion rates across website, landing pages, and inbound channels
- Partner with marketing, content, and sales teams to align messaging and conversion strategy
- Ensure seamless integration between website, CRM, and marketing automation systems
- Develop and maintain testing frameworks to continuously improve performance
- Support global growth initiatives by optimizing digital experiences across regions
MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.
MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.
Profile
A successful Website & Conversion Optimization Manager should have:
- 3-6 years of experience in website optimization, growth, or CRO roles within a B2B environment
- Hands-on experience with A/B testing and experimentation frameworks
- Strong understanding of user behavior, funnel design, and conversion strategies
- Experience building and optimizing landing pages for performance and engagement
- Comfortable analyzing data and translating insights into actionable improvements
- Familiarity with CRM and marketing automation integrations
- Experience with no-code tools or basic front-end capabilities is a plus
- Able to operate in a fast-paced, evolving environment with a focus on continuous improvement
Job Offer
- Competitive compensation package and long-term career development
- Remote based opportunity
- Opportunity to own and shape the website and conversion strategy within a scaling global business
- High visibility role with direct impact on pipeline generation and growth
- Exposure to international markets and cross-functional collaboration
- Chance to work at the intersection of advanced materials, energy infrastructure, and digital transformation
If you're ready to make a difference as a Website & Conversion Optimization Manager, we encourage you to apply today!
MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.
Salary : $85,000 - $130,000