Director of Digital Content and Storytelling

Miami Dade College is seeking a dedicated and experienced professional to serve as the Director, Digital Content and Storytelling at Wolfson Campus. The Director of Digital Content and Storytelling leads the College’s narrative across all platforms, developing and amplifying compelling stories that reflect MDC’s mission, impact, and innovation.

Duties and Responsibilities:

Leads the development, planning, and execution of editorial content across digital platforms, print publications, and media channels

Oversees social media messaging and strategy to ensure brand consistency, audience engagement and alignment with institutional goals

Leads the creation and placement of op-eds, thought leadership pieces, and feature stories in local and national media outlets

Directs the editorial vision and production of the College magazine, monthly newsletters, and other signature publications

Manages the College’s online news site, including editorial calendar, contributor coordination, and performance analytics

Monitors analytics to execute strategies that grow reach, engagement, and followers across all digital channels

Ensures all visual content—writing, photos, videos, graphics—is consistent, meets quality standards and enhances storytelling impact

Provides editorial feedback to writers crafting feature stories, op-eds, and digital articles

Collaborates with videographers to shape narrative flow, tone, and messaging in video content

Works closely with photographers to ensure visual storytelling aligns with brand standards and evokes emotion

Partners with departments and academic leaders to source and amplify impactful stories across multiple platforms

Conducts regular reviews and evaluations to assess performance and provide constructive feedback for improvement

Minimum Requirements:

Master’s Degree from a regionally accredited institution and five (5) years’ experience in marketing or related work experience; or Bachelor’s Degree from a regionally accredited institution and nine (9) years’ experience in marketing or related work experience

To learn more about this and other employment opportunities with Miami Dade College, please visit us at www.mdc.edu/jobs.