What are the responsibilities and job description for the Manager of Paid Creative position at Method Recruiting, a 3x Inc. 5000 company?
Job Description
Job Description: Performance Creative Strategist
The Role
We’re looking for a Performance Creative Strategist to help drive growth through high-impact, performance-led creative. This role sits at the intersection of creative, growth marketing, and analytics — owning how creative ideas are developed, tested, optimized, and scaled across acquisition channels.
You’ll be responsible for turning insights into scroll-stopping content, managing creative testing frameworks, and continuously improving performance across paid channels. This is a hands-on role for someone who thrives in fast-moving environments and wants real ownership over creative outcomes.
What You’ll Do
Own Performance Creative Across Channels
Who You Are
Creative is one of the biggest growth levers for this organization. In this role, you’ll help define how performance creative is built, tested, and scaled — influencing not just what gets made, but how creative drives measurable results across the business.
Job Description: Performance Creative Strategist
The Role
We’re looking for a Performance Creative Strategist to help drive growth through high-impact, performance-led creative. This role sits at the intersection of creative, growth marketing, and analytics — owning how creative ideas are developed, tested, optimized, and scaled across acquisition channels.
You’ll be responsible for turning insights into scroll-stopping content, managing creative testing frameworks, and continuously improving performance across paid channels. This is a hands-on role for someone who thrives in fast-moving environments and wants real ownership over creative outcomes.
What You’ll Do
Own Performance Creative Across Channels
- Lead creative strategy and execution for key products and initiatives across acquisition channels, with a primary focus on paid social
- Support expansion into additional channels such as video, YouTube, podcasts, and emerging formats as the business scales
- Own the full creative lifecycle — from ideation and messaging to asset development, launch, testing, and optimization
- Brainstorm, concept, and write performance-driven creative (hooks, scripts, copy, and angles)
- Partner closely with designers, video editors, and production to build a steady pipeline of high-performing creative assets
- Develop creative testing frameworks to validate new ideas quickly and efficiently
- Analyze creative and campaign performance to identify trends, winning patterns, and areas for improvement
- Track and report on key performance metrics, translating results into clear insights and next steps
- Continuously refine creative strategies based on learnings from testing and experimentation
- Work closely with growth marketing, analytics, and product teams to align creative with broader performance goals
- Partner with data and technology teams to support conversion rate optimization and funnel performance
- Share insights with stakeholders and leadership to inform creative and growth decisions
Who You Are
- 2–4 years of experience in a fast-paced, performance-oriented role (growth marketing, performance creative, consulting, analytics, or similar)
- Experience working in high-growth, startup, or DTC environments preferred
- Exposure to paid social, performance marketing, and creative testing frameworks is a strong plus
- A strong blend of creative intuition and analytical thinking
- Comfortable working with performance data and using it to inform creative decisions
- Highly organized with the ability to manage multiple projects and priorities
- Clear, confident communicator who can articulate ideas and insights to cross-functional partners
- Curious, experimental, and motivated by continuous improvement
Creative is one of the biggest growth levers for this organization. In this role, you’ll help define how performance creative is built, tested, and scaled — influencing not just what gets made, but how creative drives measurable results across the business.