Demo

VP, Analytics - Health

Merkle
Illinois, IL Full Time
POSTED ON 11/10/2025 CLOSED ON 12/17/2025

What are the responsibilities and job description for the VP, Analytics - Health position at Merkle?

Job Description:

This role is remote-friendly.

As the VP Analytics, Health, you will be the industry-leading voice of analytics for the agency, setting the vision and strategy to ensure our analytics offerings are innovative and address client business challenges. You will lead a cross-disciplinary team specialized in turning data into relevant insight to optimize client outcomes, holding all teams accountable for delivering and producing an integrated work product. You are also responsible for the evolution of the practice by developing best-in-class services and capabilities.

Working with the SVP, the clients and the account teams on each client within the portfolio, you will craft industry-leading integrated solutions to address clients' unique business challenges, leveraging your business mindset to convert into strategic opportunities for our clients. You will help to identify opportunities to identify best practices and then drive the implementation of these solutions across clients within the health vertical.

You will report to the SVP, Analytics.

Responsibilities

Vision and Strategy – Set vision for Health Analytics team, ensure offerings are innovative and address challenges impacting Health industry and exploit emerging technology trends and partnership opportunities.

Growth – Partner with Client Success, Growth teams and Capability Leaders to craft integrated solutions in support of client's business objectives.

Delivery – Ensure delivery excellence for Health client portfolio. Lead teams in defining and delivering measurement roadmaps, data visualizations media mix optimization, multi-touch attribution, digital/TV attribution, customer segmentation/modeling and AI/genAI applications.

Staff Development – Lead recruiting, staffing, training and career development planning. Cultivate learning mindset to ensure team stay up to date with industry trends and future-proof.

Qualifications:

  • 12 years of relevant Analytics experience
  • 5 years in the Health space (Pharma, HCP, Patient, Payor, Provider, Life Sciences, Retail Health, Medical Device)
  • Bachelor's degree in data analytics, data science, statistics or other quantitative disciplines
  • Master's degree in data analytics, data science, statistics or other quantitative disciplines (preferred)
  • Senior-most contact for analytics at client-side or marketing/advertising agencies; experience managing analytics teams and delivering for a portfolio of clients, expertise in presenting to clients
  • Experience mentoring a staff from entry-level to senior roles
  • Experience delivering clear, strategic presentations to C-level clients and agency executives
  • Experience guiding strategic thinking and leadership for data analytics, insights and innovation and evolving clients' measurement capabilities across various stages of data and business maturity
  • Familiarity with statistical concepts, machine learning and AI / Gen AI, with hands-on expertise in two or more of the following areas: Customer Analytics, Advanced Measurement and Attribution, ML Driven Personalization, Market Research, Media Analytics, Reporting & BI
  • Working knowledge of relational databases, machine learning/AI techniques and programming languages (e.g., SQL, R, and Python) and clean room solutions and technologies
  • Experience with data sourcing, evaluation, onboarding and integration
  • Awareness of privacy and security considerations, specifically HIPPA compliance requirements - ensuring that data handling meets legal and ethical standards to protect the agency and customers and their data
  • Understanding of Ad/MarTech landscape across all digital and non-digital channels and their advantages/limitations


The annual base salary range for this position is $136,000-$219,650. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Additionally, this position is eligible for discretionary incentive compensation.

Benefits available with this position include:

  • Medical, vision, and dental insurance,
  • Life insurance,
  • Short-term and long-term disability insurance,
  • 401k,
  • Flexible paid time off,
  • At least 15 paid holidays per year,
  • Paid sick and safe leave, and
  • Paid parental leave.


Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

Location:

USA - Remote - Illinois

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.



Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you. 

Salary : $136,000 - $219,650

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