What are the responsibilities and job description for the SEO Manager position at MeanPug Digital?
NOTE: This is a client-facing role requiring demonstrated expertise in Local SEO and Technical SEO.MeanPug Digital is seeking an experienced Account Strategist to join our team. You will serve as a strategic partner to our clients, leading SEO initiatives and communicating directly with firm leadership on performance, strategy, and growth opportunities.About MeanPug DigitalMeanPug Digital is a full-service digital agency specializing in legal services marketing. We partner with law firms to deliver comprehensive marketing solutions including web development, PPC, SEO, creative design, strategy, and analytics. Founded in February 2020, we serve as an outsourced CMO and marketing team for our clients.RequirementsProven experience in Local, and Organic SEO with measurable resultsStrong Technical SEO background including site audits, implementation, and optimizationExcellent client communication and relationship management skillsExperience presenting data-driven recommendations to stakeholdersAbility to manage multiple client accounts simultaneouslyKey Responsibilities:Client Management & StrategyServe as the primary point of contact for assigned client accountsLead client calls and presentations, providing strategic recommendations and performance updatesDevelop and execute comprehensive SEO strategies tailored to each client's goalsCommunicate timelines, deliverables, and address client concerns professionallyLocal & Technical SEOConduct thorough technical audits identifying crawl issues, site architecture problems, and optimization opportunitiesImplement and oversee Local SEO strategies including Google Business Profile optimization, citation management, and local link buildingIdentify on-site technical improvements and collaborate with development teams on implementationMonitor and troubleshoot indexing, structured data, page speed, and mobile optimization issuesContent & OptimizationPlan and delegate content assignments with SEO strategy in mindCreate detailed, SEO-optimized content outlines backed by keyword researchDevelop keyword strategies that align with client specialties and search intentCollaborate with team members to produce high-quality, optimized digital contentBrand DevelopmentHelp establish brand identities for new clients including messaging, positioning, and voiceCraft compelling slogans, mission statements, and branded contentAnalytics & ReportingTrack and report on key performance metrics including traffic, rankings, conversions, and ROIUtilize project management systems (Asana) to maintain organized workflows and reportingTranslate data into actionable insights for clients and internal teamsBenefitsComprehensive health, dental, and vision insurance401(k) plan with company matchingFlexible work scheduleProfessional development opportunitiesDog-friendly office environmentTeam building events and activitiesTechnology stipend for equipment setupPet adoption reimbursement (up to $500)