Marketing Manager

for a global technology client in Boise, Idaho. Remote candidates will be considered.

Please note: you must have experience working in Employer Brand or Recruitment marketing, as this is a Talent role vs. consumer or product marketing!

Description
Our client, a global technology leader, is seeking a Senior Manager, Global Talent Marketing to shape how the world experiences the company as an employer. This role will define and drive global strategies that elevate the employer brand, strengthen talent engagement, and celebrate a people-first culture across regions - from U.S. manufacturing hubs to technology centers in Asia and Europe.

The ideal candidate is a strategic storyteller who understands how to connect culture, innovation, and purpose through brand campaigns that attract, inspire, and retain top talent. This leader will partner closely with Talent Acquisition, Global Culture, Corporate Communications, and Marketing to ensure every message authentically reflects the organization's core values: people, innovation, tenacity, collaboration, and customer focus.

• Design and lead a global talent brand strategy that brings the company's people-first culture to life across markets

• Develop integrated employer brand campaigns that highlight purpose, innovation, and the human impact behind technology

• Translate complex, technical work into inspiring, relatable stories that engage diverse audiences worldwide

• Partner with regional teams to localize messaging while maintaining a unified global identity

• Measure campaign performance and continuously refine strategies based on data, insights, and candidate experience metrics

• Strengthen alignment between internal culture and external brand storytelling

• Oversee creative content across employer brand channels, including microsites, videos, social media, and thought leadership

• Manage agency partnerships, global budgets, and vendor relationships to maximize impact and ROI

Qualifications:

• 8 years of experience in talent branding, employer brand strategy, or marketing communications, preferably within a global technology or manufacturing organization

• Proven success leading large-scale, measurable employer brand or marketing campaigns

• Experience managing creative production, agency partnerships, and global budgets

• Strong understanding of digital, social, and experiential marketing for talent audiences

• Exceptional writing, editing, and storytelling skills with fluency in brand voice and tone

• Collaborative, data-driven, and skilled at influencing across complex, matrixed teams

• Bachelor's degree in Marketing, Communications, Business, or related field (Master's preferred)

This is a 12-month contract at 40 hours per week, with a hybrid schedule based in Boise, Idaho.

The pay for this W-2 position ranges from $50-60 per hour, depending on experience. This position may be eligible for PTO, health and dental insurance, and/or 401(k) benefits upon meeting certain length of service and hours requirements.

Mathys Potestio values applicants of all backgrounds and experiences. We do not discriminate based on race, color, national or ethnic origin, ancestry, age, religion or religious creed, disability or handicap, sex or gender, gender identity and/or expression, sexual orientation, military or veteran status, genetic information, or any other characteristic protected under applicable federal, state, or local law.