What are the responsibilities and job description for the Healthcare Business Development Representative position at Massachusetts Health & Hospital Association?
Role Overview: Responsible for identifying and cultivating new healthcare business opportunities, building client relationships, and driving revenue growth through outreach, market analysis, and sales strategies.
Key Responsibilities
Key Responsibilities
- Lead Generation: Research potential healthcare clients and partners via networking, events, and online platforms.
- Outreach: Engage prospects through cold calls, emails, and social media.
- Relationship Building: Maintain strong ties with decision-makers in healthcare organizations.
- Sales Strategy: Collaborate with the sales team to convert leads into clients.
- Market Analysis: Monitor industry trends and competitor activities to position solutions effectively.
- Reporting: Track sales activities, pipeline, and performance metrics.
- Client Support: Ensure positive client experiences and address concerns.
- Additional duties include increasing patient volume and fostering effective relationships across departments and partners.
- Minimum 2 years of healthcare business development, sales, or related experience, including urgent care and WC/OCCMED.
- Strong healthcare industry knowledge, excellent communication, negotiation, and presentation skills.
- Bachelor's degree in Business, Healthcare Management, or related field preferred.
- Proficiency with CRM software (e.g., Salesforce), Microsoft Office, and healthcare IT solutions is a plus.
- Proven success in achieving sales targets and business growth.