What are the responsibilities and job description for the Internet Sales Manager - Lake City Toyota position at MAP Automotive Group?
Lake City Toyota is seeking a versatile, results-driven Internet Sales Manager to lead our team across both digital and showroom sales channels. This hybrid leadership role combines real-time lead accountability, CRM execution, and deal desking expertise with a hands-on presence on the sales floor.
You’ll manage internet and phone leads with urgency and precision, support your team through every phase of the sales process, and hold a high standard for follow-up, execution, and guest experience. This role is ideal for a leader who thrives on accountability, momentum, and measurable impact.
Key Responsibilities
- Lead Management: Oversee all inbound internet and phone leads. Ensure timely, professional engagement that consistently converts into sold units - not just appointments.
- Desking & Deal Support: Actively desk deals for both new and pre-owned inventory. Collaborate with sales consultants and F&I to drive profitability while maintaining a seamless guest experience.
- CRM Accountability: Monitor daily CRM activity to confirm that every lead receives timely, value-driven follow-up across all communication channels. Responses should build trust, add clarity, and move the guest meaningfully closer to a decision.
- Floor Leadership: Maintain a strong presence during peak showroom hours. Assist with TOs, coach in the moment, and reinforce best practices at the point of execution.
- Team Development: Coach and develop your sales team across digital and in-person channels. Create a culture of consistency, discipline, and customer-first execution.
What Success Looks Like
- Lead-to-Sale Performance: You drive high conversion - not just from lead to appointment, but appointment to close.
- Desking Efficiency: You are directly involved in deal structure, helping the team move deals forward with clarity and confidence while protecting gross and enhancing guest satisfaction.
- CRM Execution: Your team hits 100% follow-up compliance. Every interaction reflects Lexus standards and adds meaningful value to the guest’s journey.
- Team Growth: Under your leadership, consultants improve in volume, close rate, and CSI. You help good salespeople become great.
Qualifications
- Demonstrated success in automotive sales leadership, with experience managing digital leads, showroom activity, and sales performance
- Skilled in CRM-driven sales processes, with a hands-on approach to coaching high-quality communication and follow-up.
- Strong desking capability across new and pre-owned inventory, with a proven ability to structure trades, financing, and leases - while navigating objections and solving challenges to move deals forward with confidence.
- Leads by example - especially during evenings, weekends, and peak traffic moments.
- Committed to delivering a premium guest experience and fostering a high-accountability, high-performance team culture.
We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.