Demo

Director of Content & Social

manychat
York, NY Full Time
POSTED ON 3/17/2026 CLOSED ON 5/17/2026

What are the responsibilities and job description for the Director of Content & Social position at manychat?

WHO WE ARE 🌍

We help creators get more out of every conversation with Instagram-focused automations and support for other channels like Messenger, WhatsApp, and TikTok. The result? Better engagement, more sales, and real, sustainable growth.

With a diverse team of 350 people spread across three continents, we’re building the leading Chat Marketing platform that is used — and loved — by more than 1.5 million customers worldwide.

WHO WE’RE LOOKING FOR 🌟

We’re searching for a Director of Content & Social who will own global content and organic social strategy, turning brand and product narratives into high-performing, audience-first content that educates, engages, and inspires. This role sits at the heart of our brand and is pivotal to how the world experiences Manychat across every platform.

Your team will span content, socials, video, and creative operations - but your north star is building a voice and presence people want to engage with.

YOUR FUTURE TEAMMATES đź‘‹

We're the voice of Manychat. A voice that's loud, creative, opinionated, and weird in the best possible way. We combine passion, data, and storytelling to cut through the noise and fuel mad growth.

WHY YOU’LL LIKE IT HERE 🤩

Your work won't sit in a folder. It'll be out in the world — driving growth, sparking conversations, inspiring creators, and entertaining them. We're always down to test out new ideas and share learnings, so if you have something up your sleeve, say it! We want to hear it and make it happen together.

WHAT YOU’LL DO 🚀

Content Strategy & Development

  • Own and evolve a cohesive vision and strategy that spans campaigns, events, editorial, seo and educational content. 
  • Lead content ideation and creation across formats - from blog posts, articles, and guides to carousels, email narratives, and branded editorial pieces.
  • Build a content engine that scales: audience-informed, performance-tracked, and deeply integrated with product and growth goals.
  • Partner with teams like product marketing, performance, brand and comms to ensure content supports strategic objectives and drives measurable business impact.

Social Media & Digital Presence

  • Define and execute the organic social strategy across all major platforms - including Instagram, LinkedIn, TikTok, X, and YouTube - with a sharp focus on driving quality impressions, engagement, and share of voice.
  • Lead a nimble, creative team in creating thumb-stopping, culturally relevant content that amplifies our brand and fuels community love.
  • Infuse social into everything - from launches and announcements to campaigns and community moments - making Manychat a brand people want in their feed.
  • Stay ahead of platform trends, emerging content formats, and creator partnerships to keep Manychat at the forefront of social innovation.

Team Leadership

  • Lead, mentor, and grow a high-impact team of writers, strategists, social media managers, video producers, and creative project managers.
  • Champion a culture of creativity, collaboration, and constant learning — inside your team and across the company.

TO SHINE IN THIS ROLE đź’Ą

You’ll need:

  • 10 years of experience leading content and social teams, ideally in SaaS, media, or creator-focused tech environments.
  • A proven track record of building and scaling content and social strategies that drive brand awareness, community growth, and pipeline impact.
  • Deep fluency in storytelling for digital audiences - knowing what works where, and why.
  • Experience managing high-volume content pipelines and performance-focused editorial systems.
  • Mastery of social media platforms, content trends, and analytics tools to guide decisions and iterate quickly.
  • Expertise in video and visual storytelling, including directing creative vision and managing production workflows.
  • Exceptional leadership and communication skills, with the ability to inspire teams and influence stakeholders at all levels.

WHAT WE OFFER 🤗

We care deeply about your growth, well-being, and comfort:

  • 📚 Annual professional development reimbursement for conference tickets, online courses, and other relevant resources to help you grow.
  • đź’™Comprehensive medical, dental, and vision coverage for you and your dependents.
  • 🪴 Hybrid work and generous leave options to prioritize your work-life balance.
  • 🍽️ In-office perks, including free meals and snacks.
  • 🤝 Company-funded sport activities, annual offsites and team-building events. 

Visa sponsorship for this role is currently not available.

For New York City-based hires only: Compensation Range: $215,000-$235,000 base salary, subject to standard withholding and applicable taxes. In addition to base salary, the role includes opportunity to receive and/or earn a discretionary bonus and/or equity based on Company’s plans and in accordance with Company’s policies. Compensation finally awarded to the candidate will be commensurate with the candidate’s skills and experience. Compensation ranges for candidates in locations outside of New York City may differ based on the cost of labor and such additional factors for such other locations.

Manychat is an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.

This commitment is also reflected through our candidate experience. If you have individual needs that may require an accommodation during the interview process, please indicate this in your application. We will do our best to provide assistance throughout your interview process to ensure you’re set up for success.

With my application, I accept the Manychat Privacy Policy.

Salary : $215,000 - $235,000

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Director of Content & Social?

Sign up to receive alerts about other jobs on the Director of Content & Social career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$137,727 - $181,250
Income Estimation: 
$169,213 - $239,804
Income Estimation: 
$88,940 - $123,214
Income Estimation: 
$82,418 - $108,006
Income Estimation: 
$184,635 - $240,705
Income Estimation: 
$55,835 - $70,896
Income Estimation: 
$69,949 - $89,401
Income Estimation: 
$69,949 - $89,401
Income Estimation: 
$87,760 - $112,265
Income Estimation: 
$114,231 - $148,398
Income Estimation: 
$147,516 - $202,279
This job has expired.
Employees: Get a Salary Increase
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at manychat

  • manychat Austin, TX
  • Who We Are 🌍 We help creators get more out of every conversation with Instagram-focused automations and support for other channels like Messenger, WhatsAp... more
  • 1 Day Ago

  • manychat Austin, TX
  • Who We Are 🌍 We help creators and businesses automate conversations on Instagram, Messenger, WhatsApp, Telegram, and TikTok. The result? Better engagement... more
  • 2 Days Ago


Not the job you're looking for? Here are some other Director of Content & Social jobs in the York, NY area that may be a better fit.

  • Madewell York, NY
  • Our Story At Madewell, we believe that great style starts with great design. Since 2006, we’ve been creating premium denim and foundational wardrobe pieces... more
  • 15 Days Ago

  • Sol de Janeiro York, NY
  • Our Story Launched in 2015, S ol de J aneiro is a globally recognized, award-winning beauty brand, drawing inspiration from Brazil’s beauty rituals, warmth... more
  • 20 Days Ago

AI Assistant is available now!

Feel free to start your new journey!