What are the responsibilities and job description for the Brand & Content Manager position at Lutheran Life Villages?
Who You Are
You are a creative, organized professional who enjoys bringing ideas to life through visual design and meaningful content. You thrive in a collaborative, fast-paced environment and are comfortable managing multiple projects while maintaining strong attention to detail. You take pride in producing high-quality work, ensuring brand consistency, and supporting a variety of teams with their creative and communication needs. You are both strategic and hands-on – equally comfortable designing a flyer, building templates, capturing photos, or coordinating with an external marketing partner.
What You’ll Do
As a Brand & Content Manager, your responsibilities will include:
At Lutheran Life Villages, we bring our core values of Leadership, Impact, Friendship, and Excellence (LIFE) into every part of our work. Here, you’ll find the opportunity to contribute to an organization dedicated to providing exceptional care for seniors while fostering a supportive, collaborative environment for its staff. Our commitment to Leadership means empowering our team members to grow personally and professionally, inspiring others by example. We’re passionate about making a meaningful Impact in the lives of our residents and nurturing relationships built on Friendship and compassion. By pursuing Excellence in all we do, our employees share our mission to deliver outstanding care.
As a valued member of the LLV team, you’ll enjoy a competitive salary, and a comprehensive benefits package designed to support your growth and well-being. With offerings from medical, dental, and vision insurance to paid time off on your birthday, paid holidays, tuition reimbursement, and retirement matching, we’re committed to helping you thrive. Join us on a purposeful journey where your career and compassion come together!
You are a creative, organized professional who enjoys bringing ideas to life through visual design and meaningful content. You thrive in a collaborative, fast-paced environment and are comfortable managing multiple projects while maintaining strong attention to detail. You take pride in producing high-quality work, ensuring brand consistency, and supporting a variety of teams with their creative and communication needs. You are both strategic and hands-on – equally comfortable designing a flyer, building templates, capturing photos, or coordinating with an external marketing partner.
What You’ll Do
As a Brand & Content Manager, your responsibilities will include:
- Design and produce marketing collateral including brochures, flyers, event materials, presentations, digital graphics, and promotional pieces.
- Develop creative assets to support marketing campaigns, outreach initiatives, recruitment efforts, and organizational communications.
- Maintain consistency in visual identity, messaging, and brand standards across all materials.
- Support sales initiatives by creating materials for tours, referral partners, and prospective resident engagement.
- Develop promotional materials for community outreach events, partnerships, and sponsorships.
- Collaborate with Human Resources to support recruitment marketing, including career fairs and employer branding materials.
- Assist in creating social media content aligned with organizational messaging.
- Capture and develop photography and basic video content reflecting resident life, staff culture, and community engagement.
- Create and maintain standardized template libraries for frequently requested materials.
- Manage multiple creative requests across departments while meeting deadlines and priorities.
- Organize and maintain digital asset libraries and creative files.
- Collaborate with external marketing partners to ensure quality and alignment with brand standards.
- Support Lutheran Life Villages’ mission, vision, and values in all interactions and work.
- Perform other duties as assigned.
- Bachelor’s degree in graphic design, marketing, communications, or related field required
- Two (2) to four (4) years of experience in creative design, marketing production, or content development.
- Experience working in healthcare, senior living, nonprofit, or mission-driven organizations preferred.
- Experience collaborating with external marketing agencies and cross-functional teams preferred.
- Advanced proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop) and Canva.
- Strong time management and project prioritization skills with the ability to handle competing deadlines.
- Excellent written and verbal communication skills.
- Ability to translate ideas and messaging into effective visual communications.
- Strong organizational skills with the ability to manage digital assets and creative files.
- Exceptional attention to detail and commitment to brand consistency.
- Ability to work both independently and collaboratively across departments.
At Lutheran Life Villages, we bring our core values of Leadership, Impact, Friendship, and Excellence (LIFE) into every part of our work. Here, you’ll find the opportunity to contribute to an organization dedicated to providing exceptional care for seniors while fostering a supportive, collaborative environment for its staff. Our commitment to Leadership means empowering our team members to grow personally and professionally, inspiring others by example. We’re passionate about making a meaningful Impact in the lives of our residents and nurturing relationships built on Friendship and compassion. By pursuing Excellence in all we do, our employees share our mission to deliver outstanding care.
As a valued member of the LLV team, you’ll enjoy a competitive salary, and a comprehensive benefits package designed to support your growth and well-being. With offerings from medical, dental, and vision insurance to paid time off on your birthday, paid holidays, tuition reimbursement, and retirement matching, we’re committed to helping you thrive. Join us on a purposeful journey where your career and compassion come together!