HRBP - Retail

About Luckin

Luckin Coffee (OTC: LKNCY) is the pioneer of a technology-driven new retail model that provides high-quality, affordable, and convenient coffee and other products to our customers. Our mission is to be part of everyone’s eveeveryone's, starting with coffee.

Our online-offline model is built upon our mobile and store networks. Our mobile app and presence on other third-party platforms cover the entire customer purchase process, offering a 100% cashier-less experience. This enhances our customer experience, improves our operating efficiency, and allows us to stay connected with our customers and engage with them anytime, anywhere.

For more Information, please refer to our website: https://www.luckincoffee.us

Job Summary

The HRBP, Retail Management, plays a critical role in supporting the organization’s retail workforce by overseeing core human resources functions, including full-cycle recruitment, onboarding, training, performance management, employee relations, compliance, and special projects. This role ensures that HR policies and practices are effectively aligned with retail business objectives, fostering a highly engaged and high-performing store workforce.

Key Responsibilities

1. Recruitment & Staffing

• Lead and execute full-cycle recruitment for retail positions, including baristas, shift supervisors, assistant store managers, and store managers.
• Partner closely with retail operations leadership to assess staffing needs and implement effective recruitment strategies.
• Oversee onboarding and orientation programs to ensure a seamless and positive new hire experience.

2. Employee Relations

• Serve as the primary HR point of contact for retail employees on HR policies, workplace concerns, and conflict resolution.
• Promote a positive, inclusive, and compliant work environment across all retail locations.
• Manage employee disciplinary actions and performance improvement plans in alignment with company policies.
• Provide guidance and support to operations leaders on employee relations matters.

3. Performance Management

• Support the implementation and administration of annual performance review processes for store teams.
• Coach managers on employee engagement, recognition, and retention best practices.
• Monitor and analyze key performance metrics, including turnover, absenteeism, and productivity.

4. Training & Development

• Coordinate and facilitate training programs for retail employees.
• Ensure store leadership teams are equipped with the necessary HR knowledge and leadership development tools.

5. Compliance & HR Administration

• Ensure adherence to labor laws, wage and hour regulations, and internal company policies.
• Maintain accurate and up-to-date employee records within HR systems, including attendance, payroll updates, and benefits administration.
• Support audits, reporting, and documentation related to HR operations.

6. Strategic HR Support

• Collaborate with HR leadership and retail management to align HR initiatives with broader business goals.
• Provide data-driven insights on workforce trends, staffing challenges, and retention strategies.
• Contribute to special projects, such as new store openings and process improvement initiatives.

Qualifications

• Bachelor’s degree in Human Resources, Business Administration, or a related field.
• 3–5 years of HR experience, preferably within a retail or multi-location environment.
• Solid knowledge of labor laws, HR best practices, and retail industry standards.
• Strong communication, organizational, and problem-solving abilities.
• Proficiency in HRIS platforms and Microsoft Office Suite.

Key Competencies

• Employee-centric mindset with strong attention to detail
• Ability to manage multiple priorities in a fast-paced retail environment
• Excellent interpersonal, coaching, and influencing skills
• High level of integrity, confidentiality, and professionalism
• Results-oriented with a strong sense of ownership and accountability