What are the responsibilities and job description for the Field Marketing Representative position at LUBRICATION SPECIALTIES LLC?
PURPOSE
This position is responsible for driving brand awareness through on-site, face-to-face interaction with customers.
RESPONSIBILITIES
- Developing and maintaining relationships by communicating and distributing marketing collateral to drive sales.
- Liaising with customers and answering all questions and complaints efficiently and professionally.
- Creating and planning marketing and product collateral.
- Keeping abreast of product developments.
- Developing strategies for increasing brand awareness and creating social media campaigns.
- Cultivating key accounts and generating leads to drive sales.
- Supporting all company initiatives, giving actionable feedback, sharing best practices, and serving as an advocate and information source for company.
- Creating programs that drive brand loyalty.
- Meeting or exceeding sales and dealer targets.
- Working in diverse environments, including outdoors and business offices.
- Attending meetings, trainings, shows, and sales events.
- Planning, organizing, and booking travel arrangements for shows and events.
- Loading, unloading, and driving truck or trailer to and from shows and events.
- Managing inventory.
- Other duties as assigned.
DESIRED KNOWLEDGE, SKILLS, AND ABILITIES
- Superb communication, interpersonal, and relationship building skills.
- A high degree of professionalism.
- Strong negotiation skills.
- A willingness to work irregular hours.
- Ability to travel frequently.
- Ability to handle stress and remain calm.
- Good problem solving and effective decision-making capabilities.
- Basic computer skills.
- Effective time management, prioritization, and multitasking skills.
- In-depth knowledge and understanding of company products.
OTHER INFORMATION
- Possess an active driver’s license.
- Ability to lift up to 75 pounds.
The above job description is not intended to be an all-inclusive list of duties and standards of the position. Incumbents will follow any other instructions, and perform any other related duties, as assigned by their supervisor.
Qualifications:
EDUCATION AND EXPERIENCE
- Must be a high school graduate or equivalent; college graduates preferred.
- At least 3 years’ experience marketing, business, or equivalent.
- No certificates and/or licenses required.