What are the responsibilities and job description for the Marketing Manager - Commercial Real Estate position at LOCATION. Commercial Real Estate?
About Us:
We are an established, growth-oriented professional services firm. We pride ourselves on delivering exceptional client service and high-quality marketing that reflects the strength of our brand and the expertise of our team.
Position Overview:
We are seeking a highly organized, process-driven Marketing Manager to own the firm’s marketing strategy and lead our marketing team. This is a leadership and operations role. The right candidate builds systems that keep a high volume of marketing output moving accurately and on deadline, anticipates needs before they become requests, and acts without waiting to be directed. You will manage marketing staff, oversee all marketing functions, and serve as the primary point of contact between the marketing team and the rest of the firm.
Key Responsibilities:
- Develop, own, and execute the firm’s marketing strategy in alignment with business development goals and leadership priorities, including:
o Firm Positioning: Marketing is a competitive advantage in winning assignments, not just a production department. Challenge the existing team to foster creativity and utilize new technologies including AI
o Branding: A consistent, elevated brand presence across every deliverable and platform.
o Accountability: Manage the team associated with a high-volume output delivered on deadline without sacrificing quality or accuracy with proper communication throughout the process to all those involved
o Planning: Anticipates the brokerage team's needs rather than waiting to be directed
o Performance Tracking: Develop and measure KPIs to track performance and develop new and creative ways to get engagement with existing and prospective clients
- Lead, manage, and develop the marketing team, set priorities, delegate work, provide feedback, and hold team members accountable
- Handle day-to-day team management, including workload balancing, scheduling, attendance, timesheets, and performance issues
- Build, document, and continuously improve marketing processes, workflows, templates, and standards to support high-volume production
- Manage the marketing calendar and project pipeline; set and enforce deadlines and ensure on-time delivery of all marketing materials
- Oversee marketing for all property listings, including brochures, email campaigns, and listing platform updates, ensuring accuracy and consistency
- Oversee the company website, ensuring content is accurate, current, and aligned with the brand
- Oversee social media strategy, content planning, and scheduling across all platforms
- Serve as the primary liaison between marketing and non-marketing staff, including brokers and leadership; translate requests into clear, actionable assignments and set realistic expectations on timing and scope
- Anticipate upcoming marketing needs and proactively plan resources rather than reacting to last-minute requests
- Maintain brand standards and quality control across all materials and channels; review work before it goes out
- Ensure marketing files, templates, and assets are organized and saved according to company standards
- Track and report on marketing performance and KPIs; use data to refine strategy and processes
What Success Looks Like:
- A marketing department that runs on clear, documented processes rather than individual workarounds
- Deadlines consistently met across a high volume of projects without sacrificing quality or accuracy
- Needs identified and addressed before they become problems or urgent requests
- A well-managed, accountable team with balanced workloads and clear priorities
- Brokers and leadership who know what to expect from marketing and when to expect it
- Consistent brand execution across all listings, channels, and materials
Qualifications:
- 5 years of professional marketing experience, including 3 years of process management and people management
- Demonstrated success managing a high volume of simultaneous projects and deadlines
- Exceptional organizational skills and attention to detail
- Proven ability to work independently, anticipate needs, and take initiative without waiting for direction
- Strong written and verbal communication skills, including the ability to work effectively with non-marketing stakeholders
- Experience with email marketing platforms, website management tools, and social media platforms and analytics
- Proficient in Adobe Creative Suite (InDesign, Illustrator, Photoshop)
- Experience with project management tools and building repeatable workflows
- Commercial real estate, real estate, or professional services background a plus
Apply with resume and salary requirement to Tiffany@LocationCRE.com
Full-time - in-person position
Pay: $80,000.00 - $90,000.00 per year
Salary : $80,000 - $90,000