Store Manager

Everyone is welcome here. Each of us is unique, and that is what makes us amazing. We believe in inclusiveness and celebrating each person’s individuality, because there’s power in bringing people with different points of view and life experiences together. That is why we provide equal employment opportunities (EEO). All applicants are considered regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation.

So, bring yourself and your best ideas; when we feel safe and comfortable being ourselves, there’s no limit to what we can achieve.

IN A NUTSHELL…

The Store Manager is responsible for building, guiding, and supporting a store and its team to bring wellbeing and an improved quality of life through cannabinoids to customers, while driving sales growth and profitability. Our strongest Store Managers inspire and motivate others by modeling our core values, engaging customers with expertise, and demonstrating a true passion for representing and selling our brands.

Parallel is one of the largest multistate cannabis companies in the world, operating in four markets: Florida (Surterra Wellness), Massachusetts (NETA), and Texas (Goodblend). If you enjoy working in a company that is growing quickly, moving with purpose, and constantly challenging itself to achieve more, then Parallel may be the place for you. We work hard, support one another, and are united by an ambitious vision: pioneering a new paradigm of what wellbeing can be for all people, everywhere. For more information, visit www.liveparallel.com.

WHAT YOU WILL BE DOING

• Drive and maximize sales performance for your store to meet or exceed monthly and annual sales budgets while protecting margin and operational integrity.
• Analyze store KPIs including sales, conversion, IPT/AOV, labor %, payroll, inventory, shrink, and profitability, and create measurable action plans.
• No overtime permitted without prior approval from District Manager or Director of Retail.
• Own inventory health by monitoring aging inventory, cycle counts, recalls, transfers, green waste, and full store counts per schedule
• Actively monitor market trends, competitive activity, and pricing to identify opportunities for growth and differentiation.
• Use the RELIEF sales model to service every customer/patient that walks into the store.

• Build, train, and retain a high-performing dispensary team through coaching, role-playing, ten-minute training, and continuous feedback.
• Maintain documented development plans, succession plans, and level-setting action plans in partnership with the District Manager.
• Ensure all team members complete required training and certifications and are developed with consistent, branded onboarding standards.
• Lead with accountability while fostering an inclusive, respectful, and motivating work environment aligned with company values.

• Lead with a customer-first mentality (white Glove), ensuring best-in-class service, ethical selling, and consistent brand representation by using the RELIEF.
• Maintain a strong presence on the sales floor to engage customers, support staff, and model selling behaviors.
• Review online reviews regularly and coach teams to improve guest feedback and satisfaction.
• Personally ensure follow-up with new patients to reinforce trust and elevate the onboarding experience.

• Execute and uphold brand standards, visual merchandising, floor sets, and presentation directives with precision and timeliness.
• Ensure store schedules align with labor models, traffic trends, and payroll parameters.
• Deploy and continuously improve standard operating procedures (SOPs) and work instructions.
• Conduct monthly Mock DOH Inspections and ensure readiness for all regulatory audits.

• Maintain consistent, transparent communication with District Managers, Operations, and Retail Leadership on performance, risks, and initiatives.
• Submit a Weekly Store Recap Report to DM, Operations Manager, and Retail Director no later than end of day Saturday.
• Partner with Marketing, Community Outreach, and Retail Leadership to support local events, promotions, and doctor pop-ups (1–2 bi-weekly).

Community, Compliance & Culture

• Serve as a brand ambassador within the local community and healthcare network.
• Ensure strict compliance with Florida OMMU regulations, state statutes, and company policies.
• Lead by example in integrity, accountability, collaboration, and agility.

EXPERIENCE AND SKILLS YOU’LL BRING

• Age 21 or over
• High School Diploma or equivalent
• Valid Government-Issued Photo ID
• 2-3 years’ experience in supervisory or managerial roles

• Bachelor’s degree in business administration, management, or a related field
• Associate degree: A.S or A.S.S in business administration or management
• Retail and cannabis industry experience preferred.
• Ability to recruit top talent while providing leadership that motivates teams to exceed sales goals.
• Advance Microsoft Suite, including Word, Excel, and Outlook
• Must be flexible and have open availability regarding work schedule, including evenings, weekends, and holidays.

PHYSICAL REQUIREMENTS

• Must be able to remain in a stationary position.
• Ability to assist with lifting stock and materials.
• Routine use of standard office equipment such as computers, phones, or photocopiers
• Occasionally positions self to retrieve product or materials in the store, including accessing shelving in the storage area.

YOU WILL BE SUCCESSFUL IF YOU…

• Are initiative-taking; micro-managing is not fun for anyone.
• Roll your sleeves up and do the work; strategy is important, but so is getting stuff done.
• Can work fast and be flexible; our industry is always changing.
• Play nice with others; we collaborate with each other a lot.
• Think creatively; sometimes, the “traditional” solution is not the best one.

WHAT YOU GET

• Employee discount
• Consistent, reliable benefits; Full medical/vision/dental, 401k with possibility of a company match, access to company-sponsored well-being programs
• Balance and flexibility; paid time off, paid parental leave.
• Tuition Reimbursement Programs
• Pet Insurance

• Our Vision – why we exist – is to pioneer well-being and improve the quality of life for humanity through the benefits of cannabinoids.
• Our Mission – how we will do this – is to build a leading, global well-being company through the best talent, our values, trusted and recognized brands, science and technology-based innovation, and a relentless focus on execution and continuous improvement.
• Our Values – Integrity | Collaboration | Alignment | Intentionality | Accountability | Agility
• We are an Equal Opportunity Employer. We embrace and encourage our employees’ differences in age, color, disability, ethnicity, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion, sexual orientation, socioeconomic status, veteran status, and other characteristics that make our employees unique.

DISCLAIMER

Parallel reserves the right to change or assign other duties to this job description. Your employment with Parallel is a voluntary one and is subject to termination by you or Parallel at will, with or without cause, and with or without notice, at any time. Nothing in this document shall be interpreted to be in conflict with or to eliminate or modify in any way the employment-at-will status of Parallel associates.