Demo

Entry Level Sales Representative

LIPARI FOODS OPERATING COMPANY, LLC
Kalamazoo, MI Full Time
POSTED ON 7/29/2026
AVAILABLE BEFORE 9/28/2026

As a Sales Representative I, you will build relationships with, and learn to present information to, key leaders in grocery stores, bakeries, delis and convenience stores to secure profitable sales in your territory. With the guidance and support of a Sales Representative II, you will partner with customers to market Lipari products and services, collect orders and process credits, and ultimately ensure our retail partners, as well as Lipari, are successful.

 

KEY RESPONSIBILITIES:

  • Exhibit a professional leadership presence with an ability to communicate clearly and effectively
  • Building and maintaining positive relationships with existing customers
  • Be the customers’ consultant and the source for order collection
  • Present new information, such as products, pricing, etc., to established customers when the Customer Success Manager is not available

 

POSITION REQUIREMENTS:

  • High School Diploma/GED required
  • Bachelor Degree preferred
  • 2 years of experience in B2B sales with in-person, “Belly to Belly” consultation to designated customers
  • Experience with retailers in deli, bakery, convenience stores, grocers, etc. a plus
  • Ability to market and present new items, programs and other ‘value-add’ services to customers
  • Strong organization skills with ability to multi-task and work effectively under pressure
  • Proficient in Microsoft Excel, Word and standard email applications
  • Must be able to read, write and understand English; multiple languages a plus
  • Ability to engage in a significant amount of territorial travel, regional sales meetings and other sales specific events
  • Valid Driver License and reliable vehicle

 

About Lipari Foods 
Headquartered in Warren, Michigan, Lipari Foods is a leading independent distributor built around global and specialty foods. With a customer-first mindset, they serve customers through 67 depots across 32 states and growing. Lipari brings the world’s most craveable flavors to shelf with an end-to-end approach that combines exclusive and owned brands, retail services, innovative tools, and dependable delivery across 10 categories including deli, bakery, frozen/dairy, specialty grocery, international specialty, meat/seafood, packaging, confections, foodservice/prepared foods, and convenience. 

Salary.com Estimation for Entry Level Sales Representative in Kalamazoo, MI
$54,512 to $74,860
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